Garret J. White
👤 PersonAppearances Over Time
Podcast Appearances
Bro, this is why people follow you. It's why people buy from you. It's why they go to you because there are people, men, just like me. I'd been an entrepreneur for almost 10 years, and we had marketed, but it was never a conscious thing. it was like a thing we did at the end. Oh yeah, we should do some marketing. Now, the first thing we do is build the framework for marketing. What is the pitch?
And we'll start running traffic, getting leads before we're even done with the offers. Because we're like, the first thing we have to do is can we get this to bite? But when that flips, they have to, I don't, listen, I love to market. I love it. I'm obsessed with it. I fucking hate training on marketing. It's not what I want to do.
And we'll start running traffic, getting leads before we're even done with the offers. Because we're like, the first thing we have to do is can we get this to bite? But when that flips, they have to, I don't, listen, I love to market. I love it. I'm obsessed with it. I fucking hate training on marketing. It's not what I want to do.
And we'll start running traffic, getting leads before we're even done with the offers. Because we're like, the first thing we have to do is can we get this to bite? But when that flips, they have to, I don't, listen, I love to market. I love it. I'm obsessed with it. I fucking hate training on marketing. It's not what I want to do.
My guys are asking me to do it all the time, but I'm like, no, please train with Rudy, please. Go train with somebody else who loves this shit. God's given him the gift to do this. Don't come to me for this shit. Yeah, but you know how to do it so good. I was like, just because I know how to do it good doesn't mean I want to teach you. Because I want to do the thing I'm the best at.
My guys are asking me to do it all the time, but I'm like, no, please train with Rudy, please. Go train with somebody else who loves this shit. God's given him the gift to do this. Don't come to me for this shit. Yeah, but you know how to do it so good. I was like, just because I know how to do it good doesn't mean I want to teach you. Because I want to do the thing I'm the best at.
My guys are asking me to do it all the time, but I'm like, no, please train with Rudy, please. Go train with somebody else who loves this shit. God's given him the gift to do this. Don't come to me for this shit. Yeah, but you know how to do it so good. I was like, just because I know how to do it good doesn't mean I want to teach you. Because I want to do the thing I'm the best at.
Marketing is something I had to learn. It's not like I woke up and said, I want to be a marketer. I said, no, no. I want to be a movement maker, and to be a movement maker, you have to know marketing.
Marketing is something I had to learn. It's not like I woke up and said, I want to be a marketer. I said, no, no. I want to be a movement maker, and to be a movement maker, you have to know marketing.
Marketing is something I had to learn. It's not like I woke up and said, I want to be a marketer. I said, no, no. I want to be a movement maker, and to be a movement maker, you have to know marketing.
Yes. Right? And that piece, I think when somebody makes the shift, And when they come into programs like yours and they're getting the blueprints, what's interesting to me is you can give somebody the blueprint. I'm talking about this with Russell all the time with his books. And Russell's like, what do you think? You think I'm giving too much in a book?
Yes. Right? And that piece, I think when somebody makes the shift, And when they come into programs like yours and they're getting the blueprints, what's interesting to me is you can give somebody the blueprint. I'm talking about this with Russell all the time with his books. And Russell's like, what do you think? You think I'm giving too much in a book?
Yes. Right? And that piece, I think when somebody makes the shift, And when they come into programs like yours and they're getting the blueprints, what's interesting to me is you can give somebody the blueprint. I'm talking about this with Russell all the time with his books. And Russell's like, what do you think? You think I'm giving too much in a book?
I was like, bro, you gave him everything in a book. I was like, don't worry, they're not going to fucking read it. And if they do read it, they're not going to do anything with it. This is why any time I was coming to FHL for 10 years and speaking, I didn't come in to train on marketing. They already got me on that train. I came in to talk about the reason why they're not going to do anything.
I was like, bro, you gave him everything in a book. I was like, don't worry, they're not going to fucking read it. And if they do read it, they're not going to do anything with it. This is why any time I was coming to FHL for 10 years and speaking, I didn't come in to train on marketing. They already got me on that train. I came in to talk about the reason why they're not going to do anything.
I was like, bro, you gave him everything in a book. I was like, don't worry, they're not going to fucking read it. And if they do read it, they're not going to do anything with it. This is why any time I was coming to FHL for 10 years and speaking, I didn't come in to train on marketing. They already got me on that train. I came in to talk about the reason why they're not going to do anything.
It's like, dude, you're not going to do it. And I would look at the room, 90% of you have wasted your entire week.
It's like, dude, you're not going to do it. And I would look at the room, 90% of you have wasted your entire week.
It's like, dude, you're not going to do it. And I would look at the room, 90% of you have wasted your entire week.
Like, let me teach you part of a webinar. Here we go. Which was perfect. It was wonderful. But the same thing in that tactical space, like as you... As someone makes that internal shift to identity as a marketer, you and I, we market a ton. You teach and train on marketing, but marketing is simply taught by you because it's who you are.