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Garrett Mayer-Goot

๐Ÿ‘ค Speaker
258 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

So like all the kind of the top marketing softwares you think about, they're either in our pipeline or they're clients of ours.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

Amongst other industries, right?

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

A lot of cybersecurity, a lot, frankly, everywhere.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

I think we have about 125 accounts and they all are, you know, over 100 employees, 25 plus million in fundings.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

So we do help series A type companies, but they're usually, let's say, the it companies, if you know what I'm talking about.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

They usually have a little bit more funding.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

They have a little bit more maturity in their marketing organization.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

But the results wise, I can just use myself as a case study.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

I think it's more appropriate because I actually do this for myself.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

I think if you're going to hire an agency, you should hire someone who can do it for themselves.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

Yeah, I'll use this like a metaphorical one.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

So the, the, with software, um,

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

the way we like to look at it is kind of short-term and long-term at the same time.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

And so most software companies have actually a blessing in review sites.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

And so most of companies have to try to grind out for years to kind of become number one or number two or number three in their category.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

But what review sites let you do and what most people don't realize is you can essentially pay to be number one.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

And so what we help do is we help to look at it holistically because the buying journey requires multiple, a lot of times in SaaS companies, a buying center.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

So you have to figure out how do you get someone from apathy to action.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

So on LinkedIn, we're running convo ads.

SaaS Interviews with CEOs, Startups, Founders
Billion Dollar SaaS Founders Rely on This Secret Sales Strategy

On review sites, we're positioning them.