Gary Hustwit

Hi, I'm an independent filmmaker, and for the past 20 years, I've been making documentaries about design, art and music.

But they're really about people.

And over the years, I started to question the limitations of documentary filmmaking, because human beings are multidimensional.

There's never just one story about any of us.

But documentary film is, by its nature, reductive.

Any documentary you've ever seen is just a tiny sliver of the actual story.

But what if a film could tell more than one story?

Or what if one film could tell thousands of stories about its subject?

How could we re-envision documentaries so that they were as multifaceted as human beings are?

Well, that's what my team and I have been working on, and last year, we released a film called Eno.

It's a documentary about the musician and artist Brian Eno that changes every time it's shown.

It's the world's first generative feature film, and there are billions of possible variations of it.

It's always a story about Brian Eno, it's just a different story every time you watch it.

So you probably have some questions like, how does the film change?

Why does the film change?

How do I talk to my friend about a movie if they've seen a totally different version of it?

Or why are you doing this to us, Gary?

We like our movies the way they are.

Yes, we all love movies.

We've watched hundreds of them in our lifetime, thousands, probably.