Gary Vaynerchuk

They're not crying about AI killing them.

They're curious about what AI at scale is going to create opportunity for them.

I mean, do you see my shelves here?

The only thing I've been thinking about for the last seven, eight years, or not only, but like very hot on this.

Yeah, I mean, the answer is yes to both.

Some of it's happening with decorative.

A lot of it's happening with collectibles.

Even more is happening with subconscious counter push to extreme digitalization.

There are people, this is, by the way, one of the reasons we're not gonna see unlimited television commercials and social media content that's just pure AI from the biggest companies in the world is every time they try to go there, you probably have touched on your show, McDonald's, others, they get such backlash because the whole world is so scared that AI is gonna take their job that the consumer is pushing against it.

And then that's one part.

And then the second part is, yeah, people are starting to do counter behavior consciously and unconsciously.

And then there's just swings of swings of trends like,

you know, like music sounds great in a great record player.

And like people go, this is kind of cool too.

And like, it becomes behavioral.

It, you know, it starts in the same stuff.

You know, this it's like the Brooklyn extremists are like, let's go, you know, hippie cool culture and they get their little thing in a little sub pocket.

It bleeds out a little bit.

Then the Manhattanites feel like they're not cool anymore.

So they do it to keep up with the Brooklynites.