Gavin Baker
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Okay, so you pay for Paramount on a monthly basis, and then you get UFC for free.
Got it.
Gambling is just min-maxing done poorly.
That's true.
That's true.
Anyway, so the news around Meta is Meta's doing a 180, trying to be the vanguard of token minimizing.
Two months ago, Meta epitomized token maxing, on track to spend billions a year on Claude, et cetera.
We've seen an exponential increase in AI usage and we are tracking to spend billions on internal use alone in 2026, the memo said.
At the same time, individuals and teams have limited visibility into and control over how they use AI.
In 2027, we expect Meta will move towards managing AI tokens in a more structured way with bullet budgets, allocation decisions, and supporting tools.
That makes sense.
You have a marketing budget.
You should also have a token budget.
That makes sense.
I mean, they're like, you know, catching up to the frontier with... Yeah, I mean, Zuck has talked about this.
It's the same pitch as take a frontier model, bring them in through some sort of consulting partner.
They fine tune on your business workflow.
They automate your business process.
But your business process in this case, if you're meta is generating code that makes your social networks better.
Personal super intelligence, baby.