George Simons

Yeah, that's right.

Yeah.

Currently, we help 400 paying customers a month.

That's what we're doing.

I don't have the aggregate number top of mind.

You know, this might sound absolutely bonkers these days.

We think recurring revenue is a little bit overrated.

And our revenue, I think, is very predictable.

People are getting sued at the same rate every month.

They have been for decades.

So we consider our revenue to be very predictable, even though it isn't technically like monthly recurring revenue.

That's exactly right.

Yeah, pretty much.

Nearly 100% of our customers come to us from SEO.

We focus on ranking first on Google search and YouTube search.

Pretty predictably, it's how to respond to a debt collection lawsuit.

Oftentimes, I type in just the respond to debt collection lawsuit or debt collection lawsuit or how to respond.

We focus on the long-tail keywords, as a lot of people do, because it's people that are further along in their decision-making process that will search the longer-tail keywords.

Not paying anything for it.

It's where we want to be.