Glenn Beck
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So you remember in the good old days when we worried about Wikipedia making edits and things like that or big tech censoring truth.
Let me show you how those cute little battles are still raging, the ones we're paying attention to, while a nuclear information war is raging and no one's talking about.
It is going right into the bloodstream of artificial intelligence systems that are increasingly telling us what to think, what to believe, and even what the truth looks like tomorrow.
Over the past few years, Reddit, the so-called front page of the internet, has quietly become one of the most powerful backdoors in AI training data.
AI trains on something, and a lot of these companies are training on Reddit.
They train on what gets upvoted, okay?
If it's upvoted today and just doesn't trend for a few hours now, now it becomes the raw material that ChatGPT, Perplexity, Google, and the rest of these models ingest and spit back out as authoritative answers.
The one source that I found that does not do this is Grok.
There was a study from SEMrush.
It looked at over 200,000 prompts across all the major AI systems, and it found that Reddit links are showing up everywhere, often ranking higher than traditional news sites or even Wikipedia, which you shouldn't trust.
Many of those cited posts had shockingly low engagement, sometimes fewer than 20 upvotes.
You're going to understand why this is so powerful and dangerous here in a second.
Reddit has bragged in its latest shareholder letter that it's now the number one most cited domain across all AI models.
So all of these models are training how to think on Reddit.
That should terrify you because here's the reality.
Even small coordinated groups can now launder their propaganda through Reddit and their upvote system.
And it gets baked straight into AI that millions of people all over the world are using every single day for truth, to help find the truth.