Greg Eisenberg

And I think the thing to check here is, is it Steam? Is it Activision? Is this data available? But I do think that there's a huge business to be built on loyalty plus gaming. So that's a good one. All right. This guy messaged me. His Instagram is Carne Shabu. That's the name of his business. I'm working on a grass-fed Wagyu beef fried meat snack. We're targeting mostly women.

So think of it like carnivore snacks for women. So then I go to his Instagram. Well, first of all, I go to the Instagram. I just assume it was a woman who was messaging me. And then I... It's like... Not at all. He says he's targeting women and it's this white guy with a hat and a big beard eating meat. It's the complete opposite.

So think of it like carnivore snacks for women. So then I go to his Instagram. Well, first of all, I go to the Instagram. I just assume it was a woman who was messaging me. And then I... It's like... Not at all. He says he's targeting women and it's this white guy with a hat and a big beard eating meat. It's the complete opposite.

So think of it like carnivore snacks for women. So then I go to his Instagram. Well, first of all, I go to the Instagram. I just assume it was a woman who was messaging me. And then I... It's like... Not at all. He says he's targeting women and it's this white guy with a hat and a big beard eating meat. It's the complete opposite.

Yes, he is wearing a pink hat in one of them, but this dude is a male. I like the idea of taking something that women do and bring it to men. Women wear makeup. Men's makeup is a trend that's only getting bigger. You can just go through the list of things that are popular for women and see if that makes sense for men and vice versa.

Yes, he is wearing a pink hat in one of them, but this dude is a male. I like the idea of taking something that women do and bring it to men. Women wear makeup. Men's makeup is a trend that's only getting bigger. You can just go through the list of things that are popular for women and see if that makes sense for men and vice versa.

Yes, he is wearing a pink hat in one of them, but this dude is a male. I like the idea of taking something that women do and bring it to men. Women wear makeup. Men's makeup is a trend that's only getting bigger. You can just go through the list of things that are popular for women and see if that makes sense for men and vice versa.

What's something that's become popular for men or is popular for men and what can you bring to women? Now, if you're going to do that, you got to make sure that it's authentic. Because I think anyone who's going to go to this Instagram, if you're a woman, you're going to be like, just because you're wearing a pink hat doesn't mean it's connecting with me. So I like the idea of this.

What's something that's become popular for men or is popular for men and what can you bring to women? Now, if you're going to do that, you got to make sure that it's authentic. Because I think anyone who's going to go to this Instagram, if you're a woman, you're going to be like, just because you're wearing a pink hat doesn't mean it's connecting with me. So I like the idea of this.

What's something that's become popular for men or is popular for men and what can you bring to women? Now, if you're going to do that, you got to make sure that it's authentic. Because I think anyone who's going to go to this Instagram, if you're a woman, you're going to be like, just because you're wearing a pink hat doesn't mean it's connecting with me. So I like the idea of this.

I just think that if I was him... I would work with a creator and I wouldn't be seen at all in front of the camera. I don't think that he's the right creator. It just doesn't have creator product market fit. And that's something for you to think about is when you're building your business, because every business now is a creator business, are you the right creator for it or should someone else be?

I just think that if I was him... I would work with a creator and I wouldn't be seen at all in front of the camera. I don't think that he's the right creator. It just doesn't have creator product market fit. And that's something for you to think about is when you're building your business, because every business now is a creator business, are you the right creator for it or should someone else be?

I just think that if I was him... I would work with a creator and I wouldn't be seen at all in front of the camera. I don't think that he's the right creator. It just doesn't have creator product market fit. And that's something for you to think about is when you're building your business, because every business now is a creator business, are you the right creator for it or should someone else be?

And being honest with that is really important. Now, I want you to think about what are some typically male products or typically female products, and can you bring it to the other gender? Because I think that framework for thinking about startup ideas is a winning one.

And being honest with that is really important. Now, I want you to think about what are some typically male products or typically female products, and can you bring it to the other gender? Because I think that framework for thinking about startup ideas is a winning one.

And being honest with that is really important. Now, I want you to think about what are some typically male products or typically female products, and can you bring it to the other gender? Because I think that framework for thinking about startup ideas is a winning one.

And I think what I often do is, if I come up with an idea, let's say makeup for men, that's quite an obvious one, but something like that. Then I go to Google Trends, and then I'll go to see, okay, where has makeup for men... Where has that gone in terms of trends of the last 12, 18, five years? 12, 18 months, five years.

And I think what I often do is, if I come up with an idea, let's say makeup for men, that's quite an obvious one, but something like that. Then I go to Google Trends, and then I'll go to see, okay, where has makeup for men... Where has that gone in terms of trends of the last 12, 18, five years? 12, 18 months, five years.

And I think what I often do is, if I come up with an idea, let's say makeup for men, that's quite an obvious one, but something like that. Then I go to Google Trends, and then I'll go to see, okay, where has makeup for men... Where has that gone in terms of trends of the last 12, 18, five years? 12, 18 months, five years.

So it's good to come up with the theses and then double check it with the data. And the other sort of bonus idea to this is what you could do is you can find something that starts to be trending for women, let's say, and then bring it to men. So you don't have to... Something that's very new and then bring it to men.