Greg Isenberg

Yeah, I mean, that's the whole game of business and life in general is you want to make your life easy, right? And you're trying to stack the deck in your favor. Content, audience building, the leverage that you get from that is so big. So I think it's... And then once you're doing multiple things, you're doing Dream 100 plus you're doing content, for example, you've just multiplied it.

Yeah, I mean, that's the whole game of business and life in general is you want to make your life easy, right? And you're trying to stack the deck in your favor. Content, audience building, the leverage that you get from that is so big. So I think it's... And then once you're doing multiple things, you're doing Dream 100 plus you're doing content, for example, you've just multiplied it.

Yeah, I mean, that's the whole game of business and life in general is you want to make your life easy, right? And you're trying to stack the deck in your favor. Content, audience building, the leverage that you get from that is so big. So I think it's... And then once you're doing multiple things, you're doing Dream 100 plus you're doing content, for example, you've just multiplied it.

It just starts to multiply. So that's why I look at someone like you and I'm like, I don't know why you don't do content.

It just starts to multiply. So that's why I look at someone like you and I'm like, I don't know why you don't do content.

It just starts to multiply. So that's why I look at someone like you and I'm like, I don't know why you don't do content.

I'm a baby. You have the thinnest skin in the game, dude. I literally see your bones.

I'm a baby. You have the thinnest skin in the game, dude. I literally see your bones.

I'm a baby. You have the thinnest skin in the game, dude. I literally see your bones.

So is what you're saying basically going, what is the most amount of value you can give basically? Instead of, for example, creating a course and selling a course, maybe it's just you create the course. but you just give it away for free, right? And you just create as much freaking value, highly produced as possible that people feel almost guilty for consuming it.

So is what you're saying basically going, what is the most amount of value you can give basically? Instead of, for example, creating a course and selling a course, maybe it's just you create the course. but you just give it away for free, right? And you just create as much freaking value, highly produced as possible that people feel almost guilty for consuming it.

So is what you're saying basically going, what is the most amount of value you can give basically? Instead of, for example, creating a course and selling a course, maybe it's just you create the course. but you just give it away for free, right? And you just create as much freaking value, highly produced as possible that people feel almost guilty for consuming it.

I buy it. I also think that it's a really good way to sell software. The margins of software are so great, especially like SaaS, 70, 80, 90%. Go and create a bunch of videos. Don't worry that it doesn't even need to look good. And it's funny, people ask me all the time, this show looks like crap. And Rafa, my producer, is going to hate me for saying this.

I buy it. I also think that it's a really good way to sell software. The margins of software are so great, especially like SaaS, 70, 80, 90%. Go and create a bunch of videos. Don't worry that it doesn't even need to look good. And it's funny, people ask me all the time, this show looks like crap. And Rafa, my producer, is going to hate me for saying this.

I buy it. I also think that it's a really good way to sell software. The margins of software are so great, especially like SaaS, 70, 80, 90%. Go and create a bunch of videos. Don't worry that it doesn't even need to look good. And it's funny, people ask me all the time, this show looks like crap. And Rafa, my producer, is going to hate me for saying this.

It looks like crap in the sense that when you compare this to like Diary of a CEO.

It looks like crap in the sense that when you compare this to like Diary of a CEO.

It looks like crap in the sense that when you compare this to like Diary of a CEO.

Yeah, we're just sitting in our laptops. People hate me that this is in 720p.

Yeah, we're just sitting in our laptops. People hate me that this is in 720p.