Greg Isenberg

But I pick startup ideas. It's like a sub-niche, right? So pick your sub-niche and then think about what's top of the funnel for that sub-niche. And I think that if you do two-thirds attention with one-third affinity, it's probably your recipe for success.

But I pick startup ideas. It's like a sub-niche, right? So pick your sub-niche and then think about what's top of the funnel for that sub-niche. And I think that if you do two-thirds attention with one-third affinity, it's probably your recipe for success.

But I pick startup ideas. It's like a sub-niche, right? So pick your sub-niche and then think about what's top of the funnel for that sub-niche. And I think that if you do two-thirds attention with one-third affinity, it's probably your recipe for success.

But dude, you're like the pro. I'm just like, don't know what I'm doing putting out content. You know what I mean? This is just like based on what I've known building on YouTube over the last few years, this is what I've learned. But I could be completely wrong.

But dude, you're like the pro. I'm just like, don't know what I'm doing putting out content. You know what I mean? This is just like based on what I've known building on YouTube over the last few years, this is what I've learned. But I could be completely wrong.

But dude, you're like the pro. I'm just like, don't know what I'm doing putting out content. You know what I mean? This is just like based on what I've known building on YouTube over the last few years, this is what I've learned. But I could be completely wrong.

Yeah, I mean, this is... I wish I had this when I was starting out. Could you just walk us through it? Totally.

Yeah, I mean, this is... I wish I had this when I was starting out. Could you just walk us through it? Totally.

Yeah, I mean, this is... I wish I had this when I was starting out. Could you just walk us through it? Totally.

That's important. Even if you don't end up doing this, you know, even if you don't do go on YouTube for any reason,

That's important. Even if you don't end up doing this, you know, even if you don't do go on YouTube for any reason,

That's important. Even if you don't end up doing this, you know, even if you don't do go on YouTube for any reason,

It's hard to make two videos every week. It's really, really hard. It's not impossible. I do two to three pods a week, which is really hard. Because I'm not a creator, so to speak. I'm running businesses, so finding the time to do it. But I think the key is, when you're going through this, at least this list for yourself is, What would it look like so that I can actually make two videos per week?

It's hard to make two videos every week. It's really, really hard. It's not impossible. I do two to three pods a week, which is really hard. Because I'm not a creator, so to speak. I'm running businesses, so finding the time to do it. But I think the key is, when you're going through this, at least this list for yourself is, What would it look like so that I can actually make two videos per week?

It's hard to make two videos every week. It's really, really hard. It's not impossible. I do two to three pods a week, which is really hard. Because I'm not a creator, so to speak. I'm running businesses, so finding the time to do it. But I think the key is, when you're going through this, at least this list for yourself is, What would it look like so that I can actually make two videos per week?

What would need to exist? Would I need a full-time editor? Would I need someone to help me research ideas? What would that look like? What is the cost for that? And then what do I think the ROI could be? And actually doing a financial model for YouTube. I don't think a lot of people do that.

What would need to exist? Would I need a full-time editor? Would I need someone to help me research ideas? What would that look like? What is the cost for that? And then what do I think the ROI could be? And actually doing a financial model for YouTube. I don't think a lot of people do that.

What would need to exist? Would I need a full-time editor? Would I need someone to help me research ideas? What would that look like? What is the cost for that? And then what do I think the ROI could be? And actually doing a financial model for YouTube. I don't think a lot of people do that.

I guess I think about it more like SEO. When you think about SEO... you think about, okay, I'm going to spend $5,000 a month to create X amount of pieces of content. And then based on that, I'm going to get Y amount of visits. And then each visit is worth, you know, Z amount of cents.

I guess I think about it more like SEO. When you think about SEO... you think about, okay, I'm going to spend $5,000 a month to create X amount of pieces of content. And then based on that, I'm going to get Y amount of visits. And then each visit is worth, you know, Z amount of cents.