Greg McKeown

The data is alarming.

I think the most alarming statistic for me has been how many people have stopped speaking to a family member or a friend

because of polarization.

When I started my research, it was one in six.

When I was writing it up, it was one in five.

When I most recently searched for it as I was writing it up, it was already described as more than one in five.

It's not obvious to me that, it is obvious to me that the forces in play right now will continue and we can be at one in four and one in three and one in two.

If you get to one in two, okay, now you can't do anything.

If you can't understand each other, you can't do anything else.

There isn't an anything else.

Everything else that you could possibly want to do

grows out of the foundation of being able to understand each other be able to figure out what they mean figure out what you mean and you have to have a certain level of safety to be able to do that and being constantly on this high alert with each other primarily i would say because of social media polarization profiteering i would say is the primary cause although there's many others yeah i don't think it can be overstated the problem the level of risk we're in

Here's what I think can be done about it.

Actually, let me tell you a story that I think is an important illustration of what I think is the solution.

It's a business example.

You go, so about 10 years ago,

Microsoft's just had a decade, lost decade, and they bring in the new CEO, Satya Nadella.

He comes in, what's he going to do?

He's got no end of things he could do because there's all sorts of innovation cycle problems.

They've just canceled Zune, which itself when it came into existence was two years behind