GT Dave

Which is a beautiful chain of stores.

This was basically a mom and pop, as crunchy and granola as you can get, didn't sell.

anything that had animal products in it, right?

They were like purest of the pure.

And that's where we would grocery shop.

So naturally that's where I wanted to sell it.

I used to shop there too.

It was a great store.

Great store, great store.

So yeah, at the time, the only thing that was considered cutting edge outside of wheatgrass and like those more staple kind of apple cider vinegar staple foods, Edwalla had just expanded out of Half Moon Bay slash Dinuba, which is Northern California,

and started to expand almost nationally.

And they were doing press juice, carrot juice.

They had a four-day shelf life.

I mean, it was incredible.

But then something happened.

They had their first recall.

I remember that too.

Yeah.

And that shook me to my core, to be honest, because, you know, I was a young boy at the time and there was no playbook for me to follow.

So I'm trying to find kind of piecemeal