Hannah Thompson-Weeman

there is no i think mike maybe alluded to this earlier like what what is the profile of an activist or an extremist and really there is no like demographic profile there's no oh they're typically this age and they have this socioeconomic background and this education like it's a very broad gamut and we definitely see that there's also different levels you know you've got you've got the true believers that really believe in this and believe that animals should be treated equal to humans

there is no i think mike maybe alluded to this earlier like what what is the profile of an activist or an extremist and really there is no like demographic profile there's no oh they're typically this age and they have this socioeconomic background and this education like it's a very broad gamut and we definitely see that there's also different levels you know you've got you've got the true believers that really believe in this and believe that animals should be treated equal to humans

And then you have others that maybe seem to, at least on the surface, potentially have other motivations, whether it's the fame or the fundraising aspect of it. So sometimes it is like a genuine disconnect or lack of knowledge. But then for some of these people, they just don't believe we should be doing it. So it doesn't matter how well those animals are raised.

And then you have others that maybe seem to, at least on the surface, potentially have other motivations, whether it's the fame or the fundraising aspect of it. So sometimes it is like a genuine disconnect or lack of knowledge. But then for some of these people, they just don't believe we should be doing it. So it doesn't matter how well those animals are raised.

It doesn't matter what we're doing in terms of animal welfare and sustainability. If at the end of the day, we are using those animals for food, they just don't believe that that should be done no matter how well what standards are in place. So for those extremists, I mean, they will certainly intentionally or unintentionally misrepresent practices. They will exaggerate things.

It doesn't matter what we're doing in terms of animal welfare and sustainability. If at the end of the day, we are using those animals for food, they just don't believe that that should be done no matter how well what standards are in place. So for those extremists, I mean, they will certainly intentionally or unintentionally misrepresent practices. They will exaggerate things.

But at the end of the day for them, it's not. And we tell our members this, like, don't waste your time trying to engage with those people or educate those people because it doesn't matter how well we're doing it. So there's definitely a lot of different factors at play that bring somebody into this extreme mindset. And Mike, how do you ensure this?

But at the end of the day for them, it's not. And we tell our members this, like, don't waste your time trying to engage with those people or educate those people because it doesn't matter how well we're doing it. So there's definitely a lot of different factors at play that bring somebody into this extreme mindset. And Mike, how do you ensure this?

Well, we would love to have folks connect with us. You know, we kind of sit at this unique intersection of animal agriculture and technology. security and activism, activist monitoring. So we have a public newsletter. We're out on social media. A lot of our resources are publicly available. We've got an activist web of who these people are.

Well, we would love to have folks connect with us. You know, we kind of sit at this unique intersection of animal agriculture and technology. security and activism, activist monitoring. So we have a public newsletter. We're out on social media. A lot of our resources are publicly available. We've got an activist web of who these people are.

We have a radical vegan activism report we put out every year that's public. And then even more so for members, every Monday we send out a recap of activism and what's going on and what's coming up next. We actually have a conference every year where we have at least half day of programming that's dedicated to activism, security. We always have law enforcement speakers.

We have a radical vegan activism report we put out every year that's public. And then even more so for members, every Monday we send out a recap of activism and what's going on and what's coming up next. We actually have a conference every year where we have at least half day of programming that's dedicated to activism, security. We always have law enforcement speakers.

So we definitely welcome those connections because we need to know who those people are that are interested in this so that we can get you in front of our members and then we can refer members. So Christian's raising her hand for the audio only audience. So yeah, we'd love to be that connection point. And again, we do a lot of speaking.

So we definitely welcome those connections because we need to know who those people are that are interested in this so that we can get you in front of our members and then we can refer members. So Christian's raising her hand for the audio only audience. So yeah, we'd love to be that connection point. And again, we do a lot of speaking.

So if we can get in front of audiences to explain to them why this is important and why we need to partner more across law enforcement and agriculture, we're all ears. But Definitely welcome folks to get engaged with the Alliance on social media and our newsletters and maybe even membership if it's of interest. That's great. Andrew, do you have any thoughts on that?

So if we can get in front of audiences to explain to them why this is important and why we need to partner more across law enforcement and agriculture, we're all ears. But Definitely welcome folks to get engaged with the Alliance on social media and our newsletters and maybe even membership if it's of interest. That's great. Andrew, do you have any thoughts on that?

We do try to end on a positive because obviously our presentations aren't the most uplifting thing and people look at me the way that you

We do try to end on a positive because obviously our presentations aren't the most uplifting thing and people look at me the way that you

You've looked at me throughout this discussion, but the good news is for the animal agriculture community that the vast majority of people happily consume meat, poultry, dairy, eggs, and seafood, and it's our job to make sure they continue feeling confident doing so.

You've looked at me throughout this discussion, but the good news is for the animal agriculture community that the vast majority of people happily consume meat, poultry, dairy, eggs, and seafood, and it's our job to make sure they continue feeling confident doing so.