Harley Finkelstein

a storyteller where before i'm preparing for something uh and i'm like hey i just i want to check a couple things like here's the stats that i have i can throw it into i like to use perplexity or um i actually really love claude for projects on personal views claude but for claude what i do is i have like uh i have a project for like health and wellness so every blood test i have i upload there actually toby kind of showed me how to like how to create these projects and in a really interesting way that has these great triggers and so

something comes in over email from my doctor blood test i put it in there um or i'll have one around speaking so i've uploaded every one of my transcripts of speaking and so i can write something and i can put it into claude and i can say from a tone perspective does it sound like me like what parts of this doesn't doesn't you know doesn't feel like my other talks or have i told the story before it's this amazing tool so i think what what he does so well is like he is the

he's the Overton window shifter and he like, he kicks that window hard.

And so he just wants to make sure that a Shopify, if you work here, you are within the, like the origin window of AI, like being reflexive is deeply met in the culture.

Something else happened.

In February of this year, we did our Q4 earnings call.

So Jeff and I, our CFO, were on the earnings call.

And then there were a bunch of reports, the analyst reports come out after the earnings call and stuff.

And a bunch of the reports mentioned, actually criticized me for saying, and also we were surprised that Harley did not talk more about AI.

And I was like, this is weird.

Two or three reports came out like that.

I was like, this is strange.

So I listened to the call again.

And I listened to a lot of other calls too.

What I realized was, I get it.

All these other companies that reported around the same time as we did, they basically spent 50% of the call talking about AI, our AI investments, what AI is going to do for our customers.

It was like, if you sort of word clouded the earnings call scripts,

By far, AI would have been the largest cloud.

And it wasn't for us.

I mentioned, I talked about Shopify magic and all that.