Ilana Golan

And he was gracious enough to meet me after that.

And I've since been following him when he launched his second book, Indistractable.

We're going to talk about that too.

And now he's coming out with a book, Beyond Belief.

And I can't wait to drill deeper because in Leap Academy, belief is a huge reason for people to stay stuck in their career or a fraction of who they could be.

So let's dive in.

So great to have you, Nir.

You are amazing.

And thank you for always being there and letting other people rise because that's what leaders do.

And I want to take you back in time because I think from time to time, you allude a little bit to your childhood and how that formed the NIR that we see today.

Who is near and what are some memories that formed your perception of the world today?

Which I have to stop for a second because if you see him on YouTube right now, like something doesn't gel.

Okay, now continue this story.

I'll show you pictures.

That's fascinating.

And again, I can't fathom that you are a beast, but let's play along.

How do you build the confidence?

I mean, at some point you're also like in video gaming and advertising and you found companies, but take me a little bit to that journey of near and how did you build yourself?

Because I want to understand where did you fall in love with behaviors and the brain and all of that?

What happened?