Ilana Golan

We're not lying here, right?

But we're emphasizing the right things according to where you're going.

Because again, if I want to build Leap Academy to one of the most, you know, incredible reinvention schools and portfolio career schools in the world, I can't talk about all the cool algorithms that I was writing in Intel.

Nobody cares.

that just doesn't care.

So I need to emphasize the right things and the right stories and the right points.

And then, yes, it is about building a brand because especially now in the lack of trust economy, your brand is your currency.

Your brand is the only insurance policy you have.

Gary Vee said that, like he said it better than I do.

Like, it's incredible.

This is what I'm going to allow you to leap again and again.

Now, on top of this, I will say all the coolest opportunities and for mid to late stage career, especially when it's crowded, if you do want to land a job, if you do want opportunities, all the coolest things are only in the hidden market.

It's who knows you that will bring opportunities to you.

That's the fast track.

So if you want the fast track, if you want a land of opportunities, if you want to play in the hidden market, this is where the portfolio career is.

This is where the advising, the board seats, the co-founding teams, the executive things, the investment opportunities, the leadership retreats, right?

Like it's all in the hidden market.

And if you're not playing in the hidden market and your brand is not aligned with the opportunities that you wanna get, you're not gonna get the right opportunity.

So it's the clarity, the story, the branding, the hidden market.

And when you actually play those games and you leap again and again and again, your life changes forever.