Jack Selby

So for someone who wants to start, where do you recommend they begin?

Does it start with a good idea?

How do they find that idea?

How do they make that into a reality?

How do they know that they know enough or know what they don't know?

If someone does not feel like they have any sort of advantage, what's the thing that they could leverage that gives them a one-up?

See, I like asking someone else, but oftentimes I feel like a lot of people will just say, oh, that's a great idea, because very few people want to be honest, be like, that's kind of crap.

Would it be better, though, just ask, perfect, if you like the idea, would you pay me for it?

How do you get honest feedback?

Is there a popular piece of advice that you hear very often that's shared that you think is total garbage?

Don't share your ideas because people will copy them.

Yeah, but let's just say you have a really good idea that you could implement that very few people have been doing.

And if we share it to 200,000 people...

statistically, a few of them will actually do that idea and do it really, really, really well.

And it might, you know, compete with us if we have a unique advantage.

And the Amex page is so convoluted with hundreds of offers.

No one looks through it.

But if you have the data, AI should be able to sort, hey, you're most likely to shop at these places, get these rewards, or these rewards are the highest ROI based on your current spend and where you spend your money and where you're likely to get value.

And then these ones expire.

And at the end of the quarter, they're gone forever.