Jack

Now the goal here is actually pretty clear. Do your skin. Clear breathing to sustain your sleep through the night. And just beautification overall. Basically, high maintenance at night to be low maintenance hot in the morning, and do it all while looking like Jason from the Halloween movies. Yeah, we've got data to back up this trend. Searches for mouth tape have 10x'd in the past three years.

And honestly, full disclosure, even Jack wears the occasional face mask as part of his 42-step nighttime skin routine. It is so moist, it's like a blobby blanket for your face. Yeah. I've never bought one, but I've put the ones on that Alex has handed me. I've seen the pictures and we cannot show them publicly, Jack. But Yetis, this is what Jack and I found so fascinating.

And honestly, full disclosure, even Jack wears the occasional face mask as part of his 42-step nighttime skin routine. It is so moist, it's like a blobby blanket for your face. Yeah. I've never bought one, but I've put the ones on that Alex has handed me. I've seen the pictures and we cannot show them publicly, Jack. But Yetis, this is what Jack and I found so fascinating.

And honestly, full disclosure, even Jack wears the occasional face mask as part of his 42-step nighttime skin routine. It is so moist, it's like a blobby blanket for your face. Yeah. I've never bought one, but I've put the ones on that Alex has handed me. I've seen the pictures and we cannot show them publicly, Jack. But Yetis, this is what Jack and I found so fascinating.

This nighttime monster beauty trend is so big, the Wall Street Journal did two epic stories on it last week. But we found the one brand dominating this trend and the business actually starts with the podcast. That's right. the Skinny Confidential podcast. Lauren Bostic's wellness empire pioneered these extreme beauty hacks that we're talking about.

This nighttime monster beauty trend is so big, the Wall Street Journal did two epic stories on it last week. But we found the one brand dominating this trend and the business actually starts with the podcast. That's right. the Skinny Confidential podcast. Lauren Bostic's wellness empire pioneered these extreme beauty hacks that we're talking about.

This nighttime monster beauty trend is so big, the Wall Street Journal did two epic stories on it last week. But we found the one brand dominating this trend and the business actually starts with the podcast. That's right. the Skinny Confidential podcast. Lauren Bostic's wellness empire pioneered these extreme beauty hacks that we're talking about.

This podcast is now the number one show in the education category on Apple Podcasts. And along with her husband, they own Dear Media, a podcast network with 100 shows. predominantly catering to wellness girlies. Lauren Bostic and her hubby affectionately refer to themselves as human guinea pigs with these health hacks that they've pioneered since 2011. Raw milk makeovers.

This podcast is now the number one show in the education category on Apple Podcasts. And along with her husband, they own Dear Media, a podcast network with 100 shows. predominantly catering to wellness girlies. Lauren Bostic and her hubby affectionately refer to themselves as human guinea pigs with these health hacks that they've pioneered since 2011. Raw milk makeovers.

This podcast is now the number one show in the education category on Apple Podcasts. And along with her husband, they own Dear Media, a podcast network with 100 shows. predominantly catering to wellness girlies. Lauren Bostic and her hubby affectionately refer to themselves as human guinea pigs with these health hacks that they've pioneered since 2011. Raw milk makeovers.

Okay, castor oil body patches. This is a real thing. Salmon sperm facials. If you have to ask... You don't want to know anymore. We're talking scary beauty hacks right now. And once she's tried them out and attested to them, her followers buy them on the Dear Media shop. Yeah, we got the data on this too.

Okay, castor oil body patches. This is a real thing. Salmon sperm facials. If you have to ask... You don't want to know anymore. We're talking scary beauty hacks right now. And once she's tried them out and attested to them, her followers buy them on the Dear Media shop. Yeah, we got the data on this too.

Okay, castor oil body patches. This is a real thing. Salmon sperm facials. If you have to ask... You don't want to know anymore. We're talking scary beauty hacks right now. And once she's tried them out and attested to them, her followers buy them on the Dear Media shop. Yeah, we got the data on this too.

Her face rollers have done 16 million in sales and her mouth tape just did 7 million in sales. Have you ever rolled your face with a frozen face roller? I did it with an ice cream pint, Jack, and I wasn't against it. I liked it. I appreciated it. It's like that Saratoga face bath that that guy went viral for, but you don't even get wet.

Her face rollers have done 16 million in sales and her mouth tape just did 7 million in sales. Have you ever rolled your face with a frozen face roller? I did it with an ice cream pint, Jack, and I wasn't against it. I liked it. I appreciated it. It's like that Saratoga face bath that that guy went viral for, but you don't even get wet.

Her face rollers have done 16 million in sales and her mouth tape just did 7 million in sales. Have you ever rolled your face with a frozen face roller? I did it with an ice cream pint, Jack, and I wasn't against it. I liked it. I appreciated it. It's like that Saratoga face bath that that guy went viral for, but you don't even get wet.

Well, apparently she's also pioneered this morning shed where your skin peels off your face. And let me tell you, you don't want to see that in the morning either. Are we becoming snakes? Now with pseudoscientific credentials, these freaky products are achieving beautiful results. We wouldn't be shocked if L'Oreal or another...

Well, apparently she's also pioneered this morning shed where your skin peels off your face. And let me tell you, you don't want to see that in the morning either. Are we becoming snakes? Now with pseudoscientific credentials, these freaky products are achieving beautiful results. We wouldn't be shocked if L'Oreal or another...

Well, apparently she's also pioneered this morning shed where your skin peels off your face. And let me tell you, you don't want to see that in the morning either. Are we becoming snakes? Now with pseudoscientific credentials, these freaky products are achieving beautiful results. We wouldn't be shocked if L'Oreal or another...

big beauty company by Skinny Confidential and Dear Media because it's that powerful these days. That's right. But Jack, I got to go back to our original question. Why is monster beauty the new trend? Why this tension of opposites of beauty and the beast? Yeah, that's what I'm thinking. So Jack, what's the takeaway for our buddies? Monstering over beauty.