Jaeden Schafer

So you know, daily sessions per user did increase a bit.

I think the company had more than 3.5 billion daily active users across Facebook, Instagram, and WhatsApp, and Messenger.

So I think basically like these numbers from Horizon Worlds are barely even registering compared to some of their other properties.

And

Now, one thing that I do think is interesting is that if this whole strategy had worked, Meta was kind of hoping that they were going to create some of their early Facebook era success.

They had like Zynga's games like Farmville and Words with Friends that had a ton of revenue.

They were selling like virtual goods.

This time, I think maybe part of the problem was that Mark was kind of saying that he wanted to get money from developers.

He was talking about how he's going to extract revenue and all this kind of stuff.

I think he did a little too soon.

He probably should have waited and ramped it up.

you know, he criticized Apple and Google a lot.

And, you know, building under the duopoly is like so hard, and I'm gonna make a better thing for developers.

So but the interesting thing is that instead of giving a better deal than Apple or Google, Meta actually charged a lot more.

So even before the VR, their VR headsets had really achieved a lot of scale, they said that they were going to take 47.5% of digital sales on Horizon Worlds, which is, you know, combining a 30% platform fee with an additional 17% cut.

I think this is

basically making it made a lot of creators pretty mad, but it's like very uninspiring.

I, you know, my very first software startup was an app.

And it was, you know, most popular over on the Apple App Store.

And it was super annoying.