James Altucher

Well, how about looking at the history of the world in terms of the evolution of guitars?

Well, how about looking at the history of the world in terms of the evolution of guitars?

Because obviously they went from very primitive guitars to all the way up to electric guitars.

Because obviously they went from very primitive guitars to all the way up to electric guitars.

And in a weird way that describes the history of technology, the history of music, the history of civilization as we know it.

And in a weird way that describes the history of technology, the history of music, the history of civilization as we know it.

So idea sex is a very powerful tool when coming up with ideas.

So idea sex is a very powerful tool when coming up with ideas.

Well, let's say you have a podcast.

Well, let's say you have a podcast.

What are ways to multiply this podcast?

What are ways to multiply this podcast?

Well, by multiplying, it means...

Well, by multiplying, it means...

kind of taking the podcast and scaling it in ways that you wouldn't be able to do individually.

kind of taking the podcast and scaling it in ways that you wouldn't be able to do individually.

So you could start a podcast network, for instance, and you bring on other podcasts and your job is now to place the ads and you get a cut of all those ads.

So you could start a podcast network, for instance, and you bring on other podcasts and your job is now to place the ads and you get a cut of all those ads.

So now you not only have the business of your podcast, but you have

So now you not only have the business of your podcast, but you have