James McDonough
👤 SpeakerAppearances Over Time
Podcast Appearances
Yeah.
Uh, so most of it happens through, uh, word of mouth and, uh, but if, you know, doing our different testing from online marketing, we can acquire a trial for about just over 20 bucks.
Okay.
And then you can acquire, uh, you know, an enterprise logo for, um, around a thousand.
Uh, so that the, the larger enterprises, they take a long time, right?
Like you're, you're, you're going through the enterprise sales cycle.
Um, but really, I, I guess we are making that, we're making the marketing, uh, in, I guess the, the cap back on the smaller companies and then the larger ones are flipping, um, you know, kind of put us in a different category.
It's we get it.
We it's it's I guess long because the majority of our revenue comes from the longer sales cycles.
Yeah.
So we might acquire a logo for, let's say a thousand bucks, but then we'll land, uh, you know, 10 times, a hundred times that, uh, um,
16 months later oh i see because it's expanding yes yeah i see what you're saying okay good all right very you just kind of have to take educated kind of bets there in terms of what the potential account value could be oh yeah that's why i mentioned at kind of the beginning is there depending on the logo and the account opportunity just based on the size of that company is very important and where we i guess where we stick our effort all right james very good let's wrap up here with the famous five number one what's your favorite business book
of all time uh probably uh steven covey's the how to win friends and influence people with pets yeah that's good number two number two is there a ceo you're following or studying right now yeah i love peter d mantis uh number three what's your favorite online tool for building a business other than fatfinger.io uh probably asana we run our run my life on it number four how many hours of sleep do you get every night
Around eight.
Married with our first daughter on the way.
I'm 33.
33.
Probably just to relax, but do the same thing you'd be doing, but enjoy it more.