James Turnbow

Starting a business always sounds exciting until you realize how many little things you suddenly have to figure out.

We've experienced that firsthand with No Sleep Coffee.

Getting the idea was the fun part, but then came building the website, making it look professional, adding products, organizing everything, and making sure people could actually buy without a headache.

That's where Shopify made things so much easier.

With Shopify, designing the No Sleep Coffee website was simple and efficient.

We were able to build a store that matched the brand, easily add new coffee products, and keep the important parts of the business all in one place.

Shopify has hundreds of ready-to-use templates, helpful AI tools for things like product descriptions and page headlines, and everything from inventory to payments to built-in analytics.

It's time to turn those what-ifs into...

with Shopify today.

Sign up for your $1 per month trial today at shopify.com slash dns.

Go to shopify.com slash dns.

That's shopify.com slash dns.

What are you reaching for?"

My voice was firm but trimmed in fear, a child pretending to have control.

The man moved one hand toward his pocket.

Every part of me screamed that I needed to stop him, to act now, to save my own life.

But my legs had slid into the concrete beneath me, and I couldn't move.

In an instant, he pulled something black from his jeans.

I recoiled on instinct, ashamed I had let him get the drop on me.

I waited for a flash or a bang, but nothing came.