Jan Henric Buettner
👤 SpeakerAppearances Over Time
Podcast Appearances
The way we see this chess aesthetic, the chess aesthetic before is not so much.
You know, I'm always referring to analogies like Formula One when I said from the beginning.
So the same as we want to apply to chess, we want to have chess being interesting for normal people and not for chess players.
In Formula One,
And then you have all the personality stories and you have the color codes, you have the red Ferrari and the green Aston Martin and so on.
And so we applied that model as well.
So all the players, they have the different color jackets.
And so everybody can be distinguished also by the fans, even although the names might not ring a big...
Okay, guys, Jan-Henrik Buettner here today.
Hopefully I pronounced that right.
Oh, perfect.
Freestyle chess.
Yes.
Big week for you in Vegas.
Oh, absolutely, yeah.
You've been busy, huh?
Yes, very much so.
Past three days having events and you got four more days, right?
Five more days, yeah.
Five more days.