Jason Schreier

It seemed like a good move, I suppose, to Microsoft at the time, and to fit into their strategy of just looking around and saying, hey, we haven't been able to compete with these other big game companies by making games ourselves, so we're just going to gobble up everything and try to make games with other people's talent.

It seemed like a good move, I suppose, to Microsoft at the time, and to fit into their strategy of just looking around and saying, hey, we haven't been able to compete with these other big game companies by making games ourselves, so we're just going to gobble up everything and try to make games with other people's talent.

Whether or not that was a successful acquisition, I think, still remains to be seen. Yeah.

Whether or not that was a successful acquisition, I think, still remains to be seen. Yeah.

Whether or not that was a successful acquisition, I think, still remains to be seen. Yeah.

Yeah, it makes sense. It's true that they didn't have a presence on mobile. They wanted to put together an Xbox mobile store. They wanted to compete on as many fronts as possible, because yes, I believe the PlayStation 5 has outsold it twofold at this point, PlayStation 5 being the biggest rival to the new Xbox. And so they're not in a position where they can compete on that front.

Yeah, it makes sense. It's true that they didn't have a presence on mobile. They wanted to put together an Xbox mobile store. They wanted to compete on as many fronts as possible, because yes, I believe the PlayStation 5 has outsold it twofold at this point, PlayStation 5 being the biggest rival to the new Xbox. And so they're not in a position where they can compete on that front.

Yeah, it makes sense. It's true that they didn't have a presence on mobile. They wanted to put together an Xbox mobile store. They wanted to compete on as many fronts as possible, because yes, I believe the PlayStation 5 has outsold it twofold at this point, PlayStation 5 being the biggest rival to the new Xbox. And so they're not in a position where they can compete on that front.

So yes, it definitely makes sense that they would want King. I certainly don't think it was just about King. Obviously, having Call of Duty and World of Warcraft, those are two pretty substantial... revenue drivers for a company like Xbox.

So yes, it definitely makes sense that they would want King. I certainly don't think it was just about King. Obviously, having Call of Duty and World of Warcraft, those are two pretty substantial... revenue drivers for a company like Xbox.

So yes, it definitely makes sense that they would want King. I certainly don't think it was just about King. Obviously, having Call of Duty and World of Warcraft, those are two pretty substantial... revenue drivers for a company like Xbox.

And looking at the numbers, I mean, on recent Microsoft earnings, they've reported that any growth in the Xbox business essentially has been attributed to Activision, Blizzard, that part of it. So it's not just King that is giving them growth. If you're forward-thinking, you might be like, well, mobile's the future, which, I mean, I think that's arguable.

And looking at the numbers, I mean, on recent Microsoft earnings, they've reported that any growth in the Xbox business essentially has been attributed to Activision, Blizzard, that part of it. So it's not just King that is giving them growth. If you're forward-thinking, you might be like, well, mobile's the future, which, I mean, I think that's arguable.

And looking at the numbers, I mean, on recent Microsoft earnings, they've reported that any growth in the Xbox business essentially has been attributed to Activision, Blizzard, that part of it. So it's not just King that is giving them growth. If you're forward-thinking, you might be like, well, mobile's the future, which, I mean, I think that's arguable.

And mobile has a tendency to be concentrated of the top, top games are making the most money. And for everybody else, it's much harder to penetrate. But yeah, I mean, definitely a big part of it. King was definitely the kind of the quiet moneymaker that came along for the ride.

And mobile has a tendency to be concentrated of the top, top games are making the most money. And for everybody else, it's much harder to penetrate. But yeah, I mean, definitely a big part of it. King was definitely the kind of the quiet moneymaker that came along for the ride.

And mobile has a tendency to be concentrated of the top, top games are making the most money. And for everybody else, it's much harder to penetrate. But yeah, I mean, definitely a big part of it. King was definitely the kind of the quiet moneymaker that came along for the ride.

I don't know. I mean, Xbox's strategy is incomprehensible to most outside of Star Wars. That's where I was getting to. Do you see the strategy now that they have Activision Blizzard? It doesn't make any sense. They can't even be consistent in their messaging about which games will be exclusive to Xbox consoles and which games will be also released on PlayStation. They're

I don't know. I mean, Xbox's strategy is incomprehensible to most outside of Star Wars. That's where I was getting to. Do you see the strategy now that they have Activision Blizzard? It doesn't make any sense. They can't even be consistent in their messaging about which games will be exclusive to Xbox consoles and which games will be also released on PlayStation. They're

I don't know. I mean, Xbox's strategy is incomprehensible to most outside of Star Wars. That's where I was getting to. Do you see the strategy now that they have Activision Blizzard? It doesn't make any sense. They can't even be consistent in their messaging about which games will be exclusive to Xbox consoles and which games will be also released on PlayStation. They're