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JC Quintana

๐Ÿ‘ค Speaker
597 total appearances

Appearances Over Time

Podcast Appearances

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

Postmodern jukebox is amazing.

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

I understand what experience I will probably get from a concert with them.

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

But now they're in a cave.

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

Wow.

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

Is that going to sound better?

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

Is it going to sound worse?

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

It was incredible, by the way.

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

It was an amazing experience.

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

And it was based on my base level experience of what I knew about them, right?

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

But the point that I'm trying to make about experience and that final conversation in the Dialogue 7 framework is you cannot start with experience.

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

You cannot start and say, this is how I'm going to treat you because I don't know about you.

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

I don't know about your value expectations, your definition of value.

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

I don't know about your culture.

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

I don't know about the level of engagement you expect, knowledge and accountability issues.

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

I don't know about the level of transparency it's going to take.

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

How can I go and define experience without understanding your expectations for those other things?

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

When I initially wrote the book back in 2017, I was smack in the middle of all my doctoral work.

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

And I decided that anything that I was going to study had to do with business because I didn't want to go and do clinical work.

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

I wanted to stay in organizational psychology, industrial organizational psychology.

Experts of Experience
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)

And so I kind of picked a research topic that had to do with