Jeff Baxter

Everything's orchestrated through some sort of framework.

But whether you're doing that through an orchestration framework or whether you are actually creating individual storage artifacts directly on storage, that simplification works in both cases.

It's either the policy in the GUI that lets you go in and set up your applications by SLO, or it's the API and the interface that lets your overall orchestration engine go in and call those exact same sort of features to deploy things the right way on the storage without having to instruct every orchestration engine on the face of the planet about how to set up ONTAP properly.

So that investment in simplicity is very, very real.

A tremendous amount of engineering resources that are being spent just basically scrubbing everything that we do and making it both simple to consume from a end user facing sort of GUI perspective and API perspective, but also making it actually simpler in the system and built into the DNA of ONTAP so it can be orchestrated from anywhere.

But it's not a feature bullet, you're right, because it's not anything, A, as a feature bullet, it's not anything we're ever going to be done with, right?

Simplicity is a journey, right?

It's never going to be done.

And second, when you talk about simplicity as, well, here's a feature, people think that just means, oh, you made an improvement to the GUI, right, or something like that.

And I think what's been interesting, what we've seen in the industry over the last five or six years of startups, right, is that, and I mean no disrespect to startups about this, but they all start off with like 1.0 version of the product.

And it's an incredibly simple, modern GUI.

Because if you're starting from blank pages, right, there's so many web kits out there and so many different ways to do it that it's almost malfeasance if when you're starting from a blank piece of paper, you can't design a good GUI, right?

You don't have to start from scratch anymore.

And more importantly, all their box typically does is shove a lung out the front end.

And I don't mean anything disrespectful.

I'm talking about like the

1.0 version of a startup.

And that's incredibly, let's be candid, that's incredibly hard to get right just as it is.

But if all you're doing is shoving a loan out the front end, or like us 25 years ago, all you're doing, quote, is shoving an NFS export out the front end, your doing can by definition be really simple, right?

The hard work is when you have that full short order kitchen at your disposal, like you said, and you're on the simplicity journey of continually making it a lot simpler so that