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Jeff Seibert

๐Ÿ‘ค Speaker
234 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

All right.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

And so, yeah, Crashlytics was all about scale.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

So we launched, we got very lucky with timing.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

We ended up going from zero to 300 million devices within the first 12 months.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

How did you do that?

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

It went viral through developer ecosystems.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

We had built this tool.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

It saved developers a ton of time.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

It told them in under two seconds the line number of code they needed to fix.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

It just spread like wildfire across mobile app development.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

That's what really got Twitter interested because all of a sudden, we had built a device footprint larger than Twitter's in just 12 months.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

Yeah, it wasn't 38.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

It was over 100, well over 100.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

And that was mostly stock, yes.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

Okay.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

And their motivation was, hey, mobile is obviously the next big thing.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

We need a mobile developer platform.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

Twitter had recently made a mistake and sort of killed off a good portion of its API platform.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

And we were sort of brought in to reinvigorate that and lead it going forward.

SaaS Interviews with CEOs, Startups, Founders
Digits Wants to Replace Quickbooks, $30m Raised, 4 years of Building Distribution, Launch is Next

Took some off the table, held some.