Jess Butcher
๐ค SpeakerAppearances Over Time
Podcast Appearances
I can't give you a range.
I'm sorry.
I really can't talk revenue at this stage.
Okay.
Sense of information.
So that's going to say yes to some people and it's going to turn other people off, but you're saying it's hard to answer that question because we, our platform is obviously of huge interest to those big companies and our, it's our relationship with those companies and the data and the strategy that is really the core value we offer to those businesses.
Having said that we are investing in a number of different tools, including self-service tools,
that SMEs can access.
So the sort of 500 number is sort of big brands where we've worked directly with those companies, but there are actually tens of thousands of organizations that have harnessed our technology in more of a self-service model.
So using a tool that we have in place called Blip Builder, which is very, very low price and low entry to have access to, and we're talking $100 starting point rather than thousands and thousands.
So apologies, I should have caveated that,
But to date, the vast majority of our revenues have been direct because we've been working with these brands to effectively pioneer proofs of concept about what the technology can do.
But it's our intention that this would be a mass accessible platform to absolutely everybody.
And that model is rolling out very actively right now and something that I would encourage anyone to look at.
You can see it on our website if you go to the Black Builder page.
Yeah, so ours is a really interesting model because we've never actually marketed ourselves directly to consumers.
We've always been a conduit and a window that is marketed by the clients, effectively, whoever has that asset.
So rather than partners thinking that when they get on Blippa, they have access to that 16 million, that's kind of
not the truth of how the platform works.
Instead, what we're offering is a way to amplify the marketing reach of whatever that product or that marketing campaign is doing already.