Jess Rothschild
👤 PersonAppearances Over Time
Podcast Appearances
Finally, Janet brought the idea of a community ride to Julie. A community ride would serve two purposes. One, to see if these kids can actually teach a class. And second, to offer a free class to anyone who signs up. Therefore, Janet can critique the class and it's a nice give back to the community. Lord knows how, but Janet starts turning out legit superstars.
Finally, Janet brought the idea of a community ride to Julie. A community ride would serve two purposes. One, to see if these kids can actually teach a class. And second, to offer a free class to anyone who signs up. Therefore, Janet can critique the class and it's a nice give back to the community. Lord knows how, but Janet starts turning out legit superstars.
No one at any gym in Manhattan is delivering what SoulCycle is. Word of mouth began to surge.
No one at any gym in Manhattan is delivering what SoulCycle is. Word of mouth began to surge.
Now there's a lot of different layers of what happened at SoulCycle. In the early days, instructors would get on the bike and stay there. The music was pretty much rock and roll that would appeal to the Upper West Side crowd or top 40. As they hired younger, more theatrically inclined performers, they started to improvise. They got on and off the bike a lot. They had more eclectic taste in music.
Now there's a lot of different layers of what happened at SoulCycle. In the early days, instructors would get on the bike and stay there. The music was pretty much rock and roll that would appeal to the Upper West Side crowd or top 40. As they hired younger, more theatrically inclined performers, they started to improvise. They got on and off the bike a lot. They had more eclectic taste in music.
Now there's choreography, lights, a certain alchemy began to happen in the room. It became performance art. The poster child of SoulCycle as performance art was the quiet, wickedly smart Danny Coppell.
Now there's choreography, lights, a certain alchemy began to happen in the room. It became performance art. The poster child of SoulCycle as performance art was the quiet, wickedly smart Danny Coppell.
Danny Coppola was a star, but the women on the Upper East Side and Tribeca just didn't get it.
Danny Coppola was a star, but the women on the Upper East Side and Tribeca just didn't get it.
Scarsdale is a wealthy suburb about an hour north of Manhattan, which also happens to be Julie Rice's hometown. So she certainly knew what would appeal to that crowd.
Scarsdale is a wealthy suburb about an hour north of Manhattan, which also happens to be Julie Rice's hometown. So she certainly knew what would appeal to that crowd.
As soon as Union Square opened on 18th Street, Julie plucked Danny out of Westchester and into downtown New York City, where he belongs.
As soon as Union Square opened on 18th Street, Julie plucked Danny out of Westchester and into downtown New York City, where he belongs.
I mean, shit was crazy. It was crazy. Danny and Claire Veronica Walsh were the epitome of the exciting young creativity that Janet was fostering at Soul.
I mean, shit was crazy. It was crazy. Danny and Claire Veronica Walsh were the epitome of the exciting young creativity that Janet was fostering at Soul.
On December 27th, 2011, the New York Post headlined, quote, tragic death of spin queen. SoulCycle staffers and clients were grieving yesterday over the loss of Claire Veronica Walsh, 22. Walsh, who had a legion of dedicated followers, was slated to teach a class over the weekend, but didn't show. The cause of her untimely death is unknown.
On December 27th, 2011, the New York Post headlined, quote, tragic death of spin queen. SoulCycle staffers and clients were grieving yesterday over the loss of Claire Veronica Walsh, 22. Walsh, who had a legion of dedicated followers, was slated to teach a class over the weekend, but didn't show. The cause of her untimely death is unknown.