Jesse Cole
👤 SpeakerAppearances Over Time
Podcast Appearances
But on that day, 10 years ago, almost, I got the call that we overdrafted our account and we were out of money.
And we had to sell our house, be empty of our savings account.
We were sleeping on an airbed.
We failed because we were just talking.
We were talking about who we are.
People hadn't felt it yet.
They need to experience it.
Now, we hadn't had a game yet, but we should have found a way.
We should have found a way to bring a show to someone's office or bring a show to someone to show what it could be like.
We didn't do that.
So we failed.
You know, first night, all you can eat.
We did something no stadium's ever done.
Every single ticket, all inclusive.
That's crazy.
But again, you start with fans first.
We made every ticket, all your burgers, hot dogs, chicken sandwich, soda, water, popcorn, dessert, all night.
free or the food free $15 total for the ticket.
Crazy.
Three hour wait.