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Jessica Ramirez

πŸ‘€ Speaker
14 total appearances

Appearances Over Time

Podcast Appearances

Marketplace
Why gas costs more in California than Texas

I think it would be marketing at this point.

Marketplace
Why gas costs more in California than Texas

It's a way to cover up a lot.

Marketplace
Why gas costs more in California than Texas

So I think that something like this helps give them a positive light that they are trying or maybe they're taking some of those strategies.

Marketplace
Trump & Co. take a trip to China

Opting out for some items while they're purchasing others and just being extremely edited in the

Marketplace
Trump & Co. take a trip to China

59% of consumers say they are dipping into savings to cover their everyday expenses.

Marketplace
Agentic AI anxiety

We've seen buy now, pay later increase.

Marketplace
Agentic AI anxiety

We've seen credit card debt increase.

Marketplace All-in-One
Sometimes a little lipstick goes a long way

Accessories like shoe charms and statement necklaces give consumers a sense of rebellion against a bleaker economic backdrop, says Jessica Ramirez, analyst with the Consumer Collective.

Marketplace All-in-One
Sometimes a little lipstick goes a long way

These are often cheaper purchases that add personalization and retailers can cash in.

Marketplace All-in-One
Sometimes a little lipstick goes a long way

And in an economy that favors higher earners, Sophia Begg with Morning Consult says, for low-income consumers, buying a small luxury can make you feel a little bit better about an economy that you feel increasingly left out of.

Marketplace All-in-One
Sometimes a little lipstick goes a long way

These indulgent purchases also add novelty, says Uma Karmarkar with UC San Diego.

Marketplace All-in-One
Sometimes a little lipstick goes a long way

And it's not just apparel.

Marketplace All-in-One
Sometimes a little lipstick goes a long way

Everyday luxuries can include gum at the grocery checkout or a fancy chocolate.

Marketplace All-in-One
Sometimes a little lipstick goes a long way

I'm Elizabeth Troval for Marketplace.