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Jim Farley

๐Ÿ‘ค Speaker
96 total appearances

Appearances Over Time

Podcast Appearances

Bloomberg News Now
Trump Threatens Insurrection Act, Meets with Venezuela's Machado, More

The EPA changes are really welcome, frankly.

Bloomberg News Now
Trump Threatens Insurrection Act, 6th Oil Tanker Seized, More

We've made progress on mitigating some of the tariffs, but we have more work to do.

Bloomberg News Now
Trump Threatens Insurrection Act, 6th Oil Tanker Seized, More

We have a high exposure to aluminum, for example.

Bloomberg News Now
Trump Threatens Insurrection Act, 6th Oil Tanker Seized, More

The EPA changes are really welcome, frankly.

Bloomberg Talks
Ford CEO Jim Farley, Oracle Red Bull Racing CEO Talk Carmaker Industry

Well, a couple things.

Bloomberg Talks
Ford CEO Jim Farley, Oracle Red Bull Racing CEO Talk Carmaker Industry

First of all, the tech transfer, this sport that Laurent leads, this team that Laurent leads, you know, leader in aerodynamics, predictive failure components and software control of the hybrid system, high discharge batteries.

Bloomberg Talks
Ford CEO Jim Farley, Oracle Red Bull Racing CEO Talk Carmaker Industry

These are all core capabilities that we need for the next five to ten years as a company.

Bloomberg Talks
Ford CEO Jim Farley, Oracle Red Bull Racing CEO Talk Carmaker Industry

So the tech transfer is very relevant for us, like maybe four valves or overhead cams were in the 60s.

Bloomberg Talks
Ford CEO Jim Farley, Oracle Red Bull Racing CEO Talk Carmaker Industry

But the tech transfer is totally different today.

Bloomberg Talks
Ford CEO Jim Farley, Oracle Red Bull Racing CEO Talk Carmaker Industry

Formula One is a complete digital sport.

Bloomberg Talks
Ford CEO Jim Farley, Oracle Red Bull Racing CEO Talk Carmaker Industry

And that's where we're going as a company, number one.

Bloomberg Talks
Ford CEO Jim Farley, Oracle Red Bull Racing CEO Talk Carmaker Industry

Number two is racing, especially in the off-road world, gives us credibility for customers that the product they buy has real capability that's been tested in a way that a brand who doesn't race can't say.

Bloomberg Talks
Ford CEO Jim Farley, Oracle Red Bull Racing CEO Talk Carmaker Industry

and that's what Porsche and Ferrari knew for a long time, especially for us in the off-road world.

Bloomberg Talks
Ford CEO Jim Farley, Oracle Red Bull Racing CEO Talk Carmaker Industry

This is really important.

Bloomberg Talks
Ford CEO Jim Farley, Oracle Red Bull Racing CEO Talk Carmaker Industry

Racing is a fundamental part of our company's business because

Bloomberg Talks
Ford CEO Jim Farley, Oracle Red Bull Racing CEO Talk Carmaker Industry

To beat all the great off-road brands and to establish ourselves.

Bloomberg Talks
Ford CEO Jim Farley, Oracle Red Bull Racing CEO Talk Carmaker Industry

Now we're 2X Jeep sales in the U.S.

Bloomberg Talks
Ford CEO Jim Farley, Oracle Red Bull Racing CEO Talk Carmaker Industry

To keep that going and keep growing the off-road brand.

Bloomberg Talks
Ford CEO Jim Farley, Oracle Red Bull Racing CEO Talk Carmaker Industry

Off-road racing in Dakar, Baja is where our customers will say, hey, that Ford has the real deal.

Bloomberg Talks
Ford CEO Jim Farley, Oracle Red Bull Racing CEO Talk Carmaker Industry

It's the real deal.