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Jimmy Feeman

๐Ÿ‘ค Speaker
318 total appearances

Appearances Over Time

Podcast Appearances

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

We'll use my credit. My credit gets jacked up. I know that Megan's not going to leave me and leave me screwed. Instead, it's like, next time we're going to use yours. We're going to rotate it back and forth. We're going to use this to our advantage. Because honestly, you're more powerful as a team than you are as an individual. But... People don't see it that way usually.

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

And I think it took like the pressure cooker and then like the shared experience of our twenties, like doing this to like make all that happen. Like that doesn't happen overnight. It doesn't happen like normally. Also to your point could like completely destroy your relationship. But Hey, I mean, it works really well for us.

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

And I think it took like the pressure cooker and then like the shared experience of our twenties, like doing this to like make all that happen. Like that doesn't happen overnight. It doesn't happen like normally. Also to your point could like completely destroy your relationship. But Hey, I mean, it works really well for us.

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

And I think it took like the pressure cooker and then like the shared experience of our twenties, like doing this to like make all that happen. Like that doesn't happen overnight. It doesn't happen like normally. Also to your point could like completely destroy your relationship. But Hey, I mean, it works really well for us.

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

I don't think it works for everybody, but it's, it's been fun and bad and everything in between.

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

I don't think it works for everybody, but it's, it's been fun and bad and everything in between.

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

I don't think it works for everybody, but it's, it's been fun and bad and everything in between.

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

Yeah. Yes. The bus kind of came into the picture because of the way we ran the business. Yeah. The first three years we ran Novick, we built a dessert shop chain, basically. So we built a franchise system, opened a bunch of shops. So from October 2017, when the first shop opened, so October 2019, we opened nine stores. And then October 2019, you know, leads right into March of 2020.

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

Yeah. Yes. The bus kind of came into the picture because of the way we ran the business. Yeah. The first three years we ran Novick, we built a dessert shop chain, basically. So we built a franchise system, opened a bunch of shops. So from October 2017, when the first shop opened, so October 2019, we opened nine stores. And then October 2019, you know, leads right into March of 2020.

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

Yeah. Yes. The bus kind of came into the picture because of the way we ran the business. Yeah. The first three years we ran Novick, we built a dessert shop chain, basically. So we built a franchise system, opened a bunch of shops. So from October 2017, when the first shop opened, so October 2019, we opened nine stores. And then October 2019, you know, leads right into March of 2020.

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

which is the first time we had to like switch up what the business did. And prior to that, you know, like I had actually gotten really burnt out. I hated going to those shops. I hated managing all the managers. I had a manager call me from jail that was managing our Cincinnati store and be like, yeah, man, my wife called the cops on me. I have to spend the next two days in jail. And I'm just like,

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

which is the first time we had to like switch up what the business did. And prior to that, you know, like I had actually gotten really burnt out. I hated going to those shops. I hated managing all the managers. I had a manager call me from jail that was managing our Cincinnati store and be like, yeah, man, my wife called the cops on me. I have to spend the next two days in jail. And I'm just like,

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

which is the first time we had to like switch up what the business did. And prior to that, you know, like I had actually gotten really burnt out. I hated going to those shops. I hated managing all the managers. I had a manager call me from jail that was managing our Cincinnati store and be like, yeah, man, my wife called the cops on me. I have to spend the next two days in jail. And I'm just like,

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

What am I supposed to do? He might not have been no-baked.

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

What am I supposed to do? He might not have been no-baked.

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

What am I supposed to do? He might not have been no-baked.

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

So these situations, right, that makes โ€“ that fucks up your life. You're like, I don't want to do this anymore. I don't want to do this thing. So then March comes along. Retail is hard. Yeah. Ironically, I started to like the fact that we had to pivot to DTC. And then it was like, all the shops are closed. Yeah. We're under a lot of pressure, but like, this is working scaled up the DTC business.

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

So these situations, right, that makes โ€“ that fucks up your life. You're like, I don't want to do this anymore. I don't want to do this thing. So then March comes along. Retail is hard. Yeah. Ironically, I started to like the fact that we had to pivot to DTC. And then it was like, all the shops are closed. Yeah. We're under a lot of pressure, but like, this is working scaled up the DTC business.

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

So these situations, right, that makes โ€“ that fucks up your life. You're like, I don't want to do this anymore. I don't want to do this thing. So then March comes along. Retail is hard. Yeah. Ironically, I started to like the fact that we had to pivot to DTC. And then it was like, all the shops are closed. Yeah. We're under a lot of pressure, but like, this is working scaled up the DTC business.

Right About Now - Legendary Business Advice
Formulating Success: The Sweet Journey of NoBaked Cookie Dough w/ Co-Founder Jimmy Feeman

And then we went to raise money in the beginning of 2021. And right before that, during 2020, my pet project during the pandemic is I bought a school bus and I was going to turn it into an RV. Cause you know, everyone's sitting on like Tik TOK in like March of 2020, April, 2020. I see the people who are living in the van and I'm like, I'm not one to, to let you live in the van.