Joe

I think, again, I'll use that term force of personality.

And I know with the Chuck Knoll situation, I talked to Mary Ann Knoll about how

The day after the Baltimore Colts lost that Super Bowl to the Jets, to the Joe Namath Jets, one of the most crushing losses you could ever have.

Knoll was the defensive coordinator for Don Shula's Colts.

And she told me that the next morning at that hotel in Miami, Chuck Knoll was meeting with Dan Rooney.

And who comes and knocks on her door but Don Shula.

And he says to Mary Ann Knoll, listen, if the Roonies offer, because it was Buffalo and Boston, then the Boston Patriots were after Chuck.

He said, if the Roonies offer, take that job.

They're good people.

And what was impressing Dan Rooney in that interview, even as that was happening, was his encyclopedic knowledge already of the Steelers and his

Personality, what's a better word for that?

His presence, his presence is what got him the job.

Bill Cowher's presence.

You could see it the first time he ever took the sidelines for the Steelers.

And Tomlin was probably the most dramatic example.

They gave the job to Russ Grimm.

He had the job.

He was ready to go to a news conference.

He told at least one reporter in town that he had the job and that everything was set.

And they changed their minds at the last second.