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John Frye

๐Ÿ‘ค Speaker
133 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

So they captured all the moments that they wanted to capture and they didn't need to like, like, hey, do this or hey, say this.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

It was totally unscripted and they just caught things as they happened.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

So what they did was they paid for our tuition to Draper University, and that was our compensation.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

It's about 10 grand.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

But it was paid directly to Draper University.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

Sure, yeah.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

So what ABC Family is doing right now is they're actually trying to expand the demographic that's watching ABC Family.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

They actually just recently announced that they're changing their name from ABC Family to Freeform to kind of further this brand change.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

They're really trying to reach a much older audience from 18 to 34 and more.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

Yeah, exactly.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

Yeah.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

So they got a whole slew of new reality programming, including Next Step Realty, which is a reality show about a real estate firm in New York.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

So this was one of those things that they wanted to do to push up the demonstration.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

Yeah, so, you know, we weren't sure exactly, you know, how big this was going to be.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

I actually had my launch of our first product on the first episode that our name was announced, that the name of the company, it was then, it's now granted it was 4G.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

formerly PolyDelta on the show.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

And first of all, the launch failed.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

The products, we were trying to push it to the servers and it just didn't work.

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

And we got a little bit of press and we did see some signups and a little bump, but it

SaaS Interviews with CEOs, Startups, Founders
EP 98: "Did ABC Reality Show Kill Your Startup?" w/ John Frye

Yeah, man, in terms of like the program or how the show specifically.