John Heilman

But I get it's a very predictable response that everybody in MAGA world would be unhappy with that.

You know, they're trying to basically send everybody who looks like bad buddy, you know, out of the country.

And I thought, you know, from the standpoint as a music, as you know, I'm a huge music fan and a little bit of a connoisseur of these kind of events.

I thought the main things I thought were,

boy, the production on this is incredible.

I mean, it's just, it was his high concept in a way that Kendrick was last year too, where they, you know, they're not doing a light shows there.

You know, they're not trying to make the, you know, they're not trying to do just a standard performance that, that looks great and works both well,

on televisions around the world and inside that massive arena or that massive stadium.

But the production values were like Broadway-level production values, right?

And he's telling a story through the production values, even though many people watching it don't necessarily understand the lyrics.

Many people do, by the way.

60 million people in America who speak Spanish, and 40 million or so who Spanish is their first language.

But there's a lot of people who don't speak Spanish and still the semiotics of it were such that you totally got what he was doing, which was celebrating Puerto Rican culture, Latin American culture through and through.

And I thought as a piece of stagecraft, in addition to his powers as a performer, I was inspired by it and moved by it and impressed by it, not surprised by it because I've seen enough Bad Bunny to know that he was going to kill it.

But I just sat there and thought, the NFL knows what it's doing.

The NFL, when it comes to capitalism, Don...

you know, to giving the people what they want, they know what they're doing.

Um, and they show that kind of almost every year, occasionally they misfire on a, on a super bowl performer, but by and large,

they understand what they're doing and they know what their fan base wants and they know that their fan base even in a largely what's seen as a largely conservative sport they know their fan base loves bad bunny so they gave him to him and he you know knocked it out of the park and shut all of his critics up i think pretty thoroughly by kind of broadcasting a message of unity and inclusion that uh was totally apolitical in the standard sense of the words but in the world that we live in now unity apparently is very political well the

yeah story rip yeah it's like you know you got this i mean first of all kid rock's just horrible um but but i don't mean i don't mean as a human being although i've never met the man but i mean the music is is you know it's so like not of this moment not you know there's a reason why he's been relegated he's a third tier act at this point but it's also you know third you're in the middle of the jeffrey epstein thing gracious you're gonna you're gonna celebrate the notion of like in the middle of this jeffrey episode you're celebrating a guy who's got