John Morgan

That's Ben Franklin with a kite up in the sky looking for electricity.

And then there's practiced luck.

The more you do, the better you get.

And so when I did that look back and those three forms of luck, I thought it would be worth sharing because I believe that luck can be found if you're looking for luck.

And so it's kind of a how-to book.

Now, one of the things I say about my luck is, and I bet a lot of people listen to your shows, I was a paper boy.

I was lucky enough to be built, born with an entrepreneurial seed.

Being a paper boy or paper girl is a murderous job.

you're up every day, seven days a week, rain, sleet, snow.

And so I started with that thought, the paper boy, and then I went on from there.

And through my book, it's not my life story, it's stories from my life where luck, pure luck, planned luck, and practiced luck came to play.

And the book, hopefully, is a way for the reader to improve their luck and thus their success.

So it had to be, if I'm going to put motivation behind this, you wanting to give something back because, again, you're a billionaire.

You didn't need the money for a book deal, right?

No, I didn't.

I wanted to.

I've written two books before this called You Can't Teach Hungry and You Can't Teach Vision.

And, you know, when you get stuff up in your head, you either got to get it out or leave it in.

And I have always found it's better to get it out, whether it's my businesses.

Look, I had an idea years ago to build an attraction that was turned upside down and I couldn't get it out of my head.