Jon Acuff

Let's audition that goal.

Let's try 15 minutes a day for seven days in a row, and if you won't pay that fee, you're not going to pay the rest of it, and you can enjoy removing that goal.

There's freedom in not chasing goals you really don't care about.

Yeah, so my definition is procrastination is when your actions don't match your intentions.

When who you want to be is not who you're currently being.

And an example of that would be what?

Well, an example of that would be, according to the New York Times, 82% of Americans want to write a book.

It's one of our most popular goals in this country.

And if you look at publishing records based on how many books are published each year, about one to 2% do.

So 82% say it, only one to 2% do it.

So that's an example of people that go, I've always wanted to do this thing, which is very doable.

People do it every day, but they're not doing it.

I think there's a lot of reasons.

I mean, one is they're afraid of what will happen if they do.

I never had a one-star review written about me when I was a copywriter for Home Depot.

No stranger on Amazon ever said, John Acuff is terrible at sitting in his cubicle.

He writes the worst rug headlines.

But when I actually got a book across the finish line, then I opened myself up to actual criticism.

So I think sometimes it's fear.

Sometimes it's the task feels overwhelming and people say, I don't know where to start as if there's a perfect place to start.