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Jonny Garrett

๐Ÿ‘ค Person
180 total appearances

Appearances Over Time

Podcast Appearances

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

So it all sort of comes from his work. And really what we have at the top is beer. Beer, as I said earlier, refers to anything that is a, any drink that is a fermented cereal-based alcoholic drink. Down from beer, you have ale and you have lager. And lager is often seen as sort of the poor man's version of ale.

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

So it all sort of comes from his work. And really what we have at the top is beer. Beer, as I said earlier, refers to anything that is a, any drink that is a fermented cereal-based alcoholic drink. Down from beer, you have ale and you have lager. And lager is often seen as sort of the poor man's version of ale.

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

So it all sort of comes from his work. And really what we have at the top is beer. Beer, as I said earlier, refers to anything that is a, any drink that is a fermented cereal-based alcoholic drink. Down from beer, you have ale and you have lager. And lager is often seen as sort of the poor man's version of ale.

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

But really the only difference between those two things is the yeast strain that's being used. And lagers, lager yeast specifically, a slightly different breed of yeast, like to ferment cold. And ale yeasts like to ferment at room temperature. And that's literally the only difference.

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

But really the only difference between those two things is the yeast strain that's being used. And lagers, lager yeast specifically, a slightly different breed of yeast, like to ferment cold. And ale yeasts like to ferment at room temperature. And that's literally the only difference.

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

But really the only difference between those two things is the yeast strain that's being used. And lagers, lager yeast specifically, a slightly different breed of yeast, like to ferment cold. And ale yeasts like to ferment at room temperature. And that's literally the only difference.

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

As a result of, you know, the laws of thermodynamics, lagers ferment slower and produce fewer flavors, which is why they're used in all these clean, crisp lagers. But that's the only difference.

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

As a result of, you know, the laws of thermodynamics, lagers ferment slower and produce fewer flavors, which is why they're used in all these clean, crisp lagers. But that's the only difference.

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

As a result of, you know, the laws of thermodynamics, lagers ferment slower and produce fewer flavors, which is why they're used in all these clean, crisp lagers. But that's the only difference.

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

And then from that point onwards, between ale and lager, you break down into hundreds and hundreds of different styles of beer that all have their individual histories, their individual stories, and in particular, until quite recently, their own regionality. So it used to be that...

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

And then from that point onwards, between ale and lager, you break down into hundreds and hundreds of different styles of beer that all have their individual histories, their individual stories, and in particular, until quite recently, their own regionality. So it used to be that...

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

And then from that point onwards, between ale and lager, you break down into hundreds and hundreds of different styles of beer that all have their individual histories, their individual stories, and in particular, until quite recently, their own regionality. So it used to be that...

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

you know, particularly in places like Belgium and the UK and Germany and the Czech Republic, these sort of old world brewing nations, every town would have its own style, its own breweries, its own customs when it came to consuming beer.

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

you know, particularly in places like Belgium and the UK and Germany and the Czech Republic, these sort of old world brewing nations, every town would have its own style, its own breweries, its own customs when it came to consuming beer.

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

you know, particularly in places like Belgium and the UK and Germany and the Czech Republic, these sort of old world brewing nations, every town would have its own style, its own breweries, its own customs when it came to consuming beer.

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

But obviously that's now blurred as we've started to learn more about other people's cultures, been able to brew with different yeast, different ingredients and export them around the world.

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

But obviously that's now blurred as we've started to learn more about other people's cultures, been able to brew with different yeast, different ingredients and export them around the world.

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

But obviously that's now blurred as we've started to learn more about other people's cultures, been able to brew with different yeast, different ingredients and export them around the world.

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

So I guess sort of the most famous styles would be the Pilsner, which was invented in 1842 in Pilsen in the Czech Republic, which is a beautiful, like quite hoppy, quite bitter, full-bodied lager beer, Pilsner Raquel being the most famous and the original.

Something You Should Know
Seth Godin on Creating Your Best Strategy & How Beer Changed the World

So I guess sort of the most famous styles would be the Pilsner, which was invented in 1842 in Pilsen in the Czech Republic, which is a beautiful, like quite hoppy, quite bitter, full-bodied lager beer, Pilsner Raquel being the most famous and the original.