Josh Clark

Yeah.

I imagine the countries that didn't give have their own issues, had their own issues going on, you know.

Well, now I feel bad.

Don't feel so bad.

But they have done studies, that 2006 study that you referenced, they said that the Catholic relief charities got a million dollars in three days, which would turn out to be small beans in the long run.

But over three days, that's quite a haul.

Save the Children got more than $6 million in four days.

The Lutheran World Relief raised more money in a week than it does in a year.

And the AP found that 30% of American families donated in the first two weeks

And just from the United States, there was about $1.6 billion, and estimates around the world were about $14 billion raised.

Yeah.

And just to kind of go over the power of the media, one thing I left out here is that that same study found that one extra minute of coverage on television equated to an increase in Internet donations by 16 to 20 percent.

So like this, this the impact, it's just essentially like a classroom lesson in the impact that media can have, the positive impact that media can have.

And that's I mean, that's that is definitely something to TV's credit.

Yeah.

You want to move on to, well, move backward to Vietnam?

Yeah.

Again, we're jumping all over the timeline.

And we're in Vietnam right now because I guess we should talk a little bit about pre-Vietnam and as far as media coverage go, because before that...

World War II and certainly the Korean War, what you got as far as media coverage was highly sort of curated and regulated government-mediated film reels.