Justin Ho

And cows aren't growing a third brisket.

And cows aren't growing a third brisket.

He spends around $15,000 a month on brisket.

He spends around $15,000 a month on brisket.

It's about half of his food costs.

It's about half of his food costs.

So any hike in prices is a big deal.

So any hike in prices is a big deal.

He says he's seen a reduction in foot traffic, and he gets it.

He says he's seen a reduction in foot traffic, and he gets it.

As brisket becomes bougier, rural areas feel the squeeze.

As brisket becomes bougier, rural areas feel the squeeze.

So he tries to get his customers excited about chicken.

So he tries to get his customers excited about chicken.

But this is Texas, and brisket is what the people want.

But this is Texas, and brisket is what the people want.

In Taylor, I'm Elizabeth Troval for Marketplace.

In Taylor, I'm Elizabeth Troval for Marketplace.

It's a little unusual when central banks move in opposite directions.

Harvard economics professor Ken Rogoff says the moment we're in right now is really no different.