Justin Welsh

It's really interesting. I often wondered if there was a tool like this, like, um, you know, just very candidly as I've watched like Sahil and Ali Abdaal launch their books, um, I mean, the consumer or even their friends have very little visibility into, you know, there's rah-rah around it.

It's really interesting. I often wondered if there was a tool like this, like, um, you know, just very candidly as I've watched like Sahil and Ali Abdaal launch their books, um, I mean, the consumer or even their friends have very little visibility into, you know, there's rah-rah around it.

It's really interesting. I often wondered if there was a tool like this, like, um, you know, just very candidly as I've watched like Sahil and Ali Abdaal launch their books, um, I mean, the consumer or even their friends have very little visibility into, you know, there's rah-rah around it.

And like, you might assume that it's selling a thousand copies or 5,000 copies a day, but the reality could be very, very different. And when someone's not like a New York Times bestseller, my question is always like, how close were they? Or like, what was the gap between them, you know, making and missing the mark?

And like, you might assume that it's selling a thousand copies or 5,000 copies a day, but the reality could be very, very different. And when someone's not like a New York Times bestseller, my question is always like, how close were they? Or like, what was the gap between them, you know, making and missing the mark?

And like, you might assume that it's selling a thousand copies or 5,000 copies a day, but the reality could be very, very different. And when someone's not like a New York Times bestseller, my question is always like, how close were they? Or like, what was the gap between them, you know, making and missing the mark?

And this is a service that it looks like I could kind of figure that out, which is really interesting.

And this is a service that it looks like I could kind of figure that out, which is really interesting.

And this is a service that it looks like I could kind of figure that out, which is really interesting.

Totally. I'm like, what is this? This is crazy.

Totally. I'm like, what is this? This is crazy.

Totally. I'm like, what is this? This is crazy.

Oh, totally. Yeah. It's just like, I don't know, it feels like commoditized to me at this point. It's supposed to be new and unique and interesting, but like every visual that I see, and by the way, I'm not an AI artist and most people who use it are not AI artists with the prompts. So they're just getting generic output. And so everyone's generic output looks exactly the same.

Oh, totally. Yeah. It's just like, I don't know, it feels like commoditized to me at this point. It's supposed to be new and unique and interesting, but like every visual that I see, and by the way, I'm not an AI artist and most people who use it are not AI artists with the prompts. So they're just getting generic output. And so everyone's generic output looks exactly the same.

Oh, totally. Yeah. It's just like, I don't know, it feels like commoditized to me at this point. It's supposed to be new and unique and interesting, but like every visual that I see, and by the way, I'm not an AI artist and most people who use it are not AI artists with the prompts. So they're just getting generic output. And so everyone's generic output looks exactly the same.

I'm sure if you're a professional designer, digital artist who understands AI prompting, you can probably make something wonderful. But for 99.9% of us, that's not us.

I'm sure if you're a professional designer, digital artist who understands AI prompting, you can probably make something wonderful. But for 99.9% of us, that's not us.

I'm sure if you're a professional designer, digital artist who understands AI prompting, you can probably make something wonderful. But for 99.9% of us, that's not us.

Yeah. A friend of mine is a 12-time New York Times bestselling fiction author writing crime. And he's in his 80s. And he will tell me all the time, like, he'll have a really creative idea for a book title. And he'll run it by me and my wife. We're like, we like that. And then he'll bring it back and be like, the publisher is actually going with something much more simple.

Yeah. A friend of mine is a 12-time New York Times bestselling fiction author writing crime. And he's in his 80s. And he will tell me all the time, like, he'll have a really creative idea for a book title. And he'll run it by me and my wife. We're like, we like that. And then he'll bring it back and be like, the publisher is actually going with something much more simple.