Justine Harmon

Thank you.

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While Les Wexner was busy establishing himself as a business magnate in Ohio, another entrepreneur was carving his own niche in the market, all the way in Palo Alto, California.

When he started Victoria's Secret, people were still looking at women as women and men as men, and they didn't blend.

You were probably under the impression that Les Wexner dreamed up Victoria's Secret.

But he didn't.

A guy named Roy Raymond did, back in 1977.

He said that he went shopping to buy something nice for his wife, and he wanted to buy her some sexy lingerie.

And he couldn't find it.

And he was made to feel like a pervert.

That's a business associate of Roy Raymond's.

She asked that we not use her name, but she knows a lot about his dealings.

What Roy Raymond realized back in the 70s was that guys had nowhere to buy lingerie for their wives.

Or women, not their wives.

See, before Roy, there were only two places to get lingerie.

And one was at Sears.

And you get white, you know, grandma lingerie.

White bras.

Maybe a black one if you were a little racy.

And then the other place would be some of the, what is that shop where you go buy?