Kailey

Yeah, the 2A community is not monolithic.

And I think there's a key to this conversation, and that is accessibility.

And, you know, I think of the GOA events, especially, you know, National Women's Range Day.

You know, when we do events within the Women's Coalition Empowered 2A, so many of the people that attend the events have never shot a gun before.

And they're gun curious and they're looking for something where they can go

in a safe environment and ask questions and experience the product.

You know, goals is another opportunity, although it's definitely not a range day, so don't come looking for that.

But, you know, the exhibition hall floor where they're able to talk and connect with the companies and see the different product offerings.

Because the other thing is, you know, not everyone has access to a really great gun store that has a ton of inventory.

And so, you know,

being accessible at events like Goals, and obviously we have a biased take on that.

It's our event, right?

But having those opportunities to connect with consumers at different points in their firearm ownership journey

is so important because you don't know what area of the country they're from, what kind of access they have to inventory at their local counter.

And it may be a missed opportunity

to get real genuine feedback from people that have been shooting since they were five years old or just purchased their first gun last week or just gun curious and being taken to the show by a friend who's like, why don't you come with me?

Like, you're curious about this.

This would be a great opportunity.

And kudos to that friend for taking them along for the ride because that's how we grow friends.

the community, but access to those sorts of, of interactions is, is incredibly valuable to take it from a, um, a nameplate brand into seeing real people who are passionate about their product, having that face-to-face interaction.