Katherine Boyle
๐ค SpeakerAppearances Over Time
Podcast Appearances
They don't want to do the work of the company, which is to build
you know, to build an app or to write a story, they want to go there and they want to shake up the company.
They want to be activists inside the company.
And, you know, what really changed, I think, in Silicon Valley that sort of led people to say, okay, we can build hard things, one.
And I think that's why there's a lot of people focusing on like, let's build things that are so hard that you don't get these activists into your company.
But there was another company called Coinbase where the founder of Coinbase, I believe it was 2020,
Brian Armstrong, he wrote a letter called the Coinbase Memo.
And he said, if you want to be an activist, and it was during BLM and just after Me Too.
And he said, if you're going to be an activist, you can go somewhere else.
Our mission is to focus on crypto.
It's to focus on ensuring that we have the best customer support and that we serve our customers who are interested in crypto and we expand that customer base.
And if you care about anything else at this company, you can walk out the door.
And he lost, I think, 6% of his company that day.
And he's like, you know, he'll say it publicly, that's the best thing he's ever done because those are the 6% of people who were causing a lot of problems.
And the same can be said about Google and Project Maven.
It's only a tiny portion of people inside of a massive company.
You know, I think it was like 2%, 1%, less than 1% of people signed the Project Maven letter and walk out.
We're not going to work with the DoD.
But that can cause so much damage to a company if a company allows the activist class to control them.
So I think the thing that people learn from watching Elon just completely remake Twitter, and Brian at Coinbase really say, like, hey, see the door, is I think a lot of founders are now saying, hey, we can work on these hard problems.