Keren Moynihan

So Boss Insights separates ourselves from all the competitors by being the easiest to adopt.

You don't have to code anything at all if you don't want to.

It is like signing up to LinkedIn.

And also, it is the most flexible to use.

So it doesn't matter what lending model you want to operate on.

We have the data to support it.

Well, it's the number one question we're getting this year.

Why buy you and not build you?

And the answer is, if you want one to three integrations, go build.

And some of them are quite easy, like QuickBooks.

But if you want to normalize data within a category, so if you want any more than three in accounting...

you need to have an API shop to normalize the information.

If you want to go outside of accounting into commerce, Stripe, Square, whatnot, Chargebee, then you're really getting into the nitty gritty.

And that's when you need to have somebody dedicated on the data side.

We have hundreds of different sources.

And you're going to see very quickly that we're going to move outside of accounting to commerce, compare it with banking, and then move over to sales.

No, all those were actually built.

What we're adding now is collaboration of our own.

So if a bank doesn't have a Plaid integration or a Yodlee integration and that's what they wanted, there are some of those that we've already built in place.

They don't become a dev shop deciding on, should I have an API to this accounting provider and this payroll provider and this banking transaction provider?