Keyu Jin

A checkout speed.

His travels into China, I think they represent a more dynamic reality than just visiting Beijing and Shanghai and Shenzhen, the big cities.

I actually think a lot of the opportunities, especially economic opportunities, are in the second, third tier cities now in China.

And there's a return of talent.

You know, these companies...

Pop Mart, they're coming from these second tier cities that care about the local economy, about fun, entertainment.

That's what the new generation is about.

They don't want to be lining up some factory, you know, doing manufacturing jobs.

If you think that the Chinese new generation is still all about that, you know, you should really study them a little bit more.

They're all about making their lives more fun and more interesting.

Right.

That's the cycle.

Right.

In the beginning, Chinese people are hungry.

They want to look for jobs and they find these jobs in the manufacturing.

Now they want to work life balance.

They are spearheading fashion.

Right.

They spend so much more on entertainment, travel.

clothing, restaurants.