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Kurt Boris

👤 Person
275 total appearances

Appearances Over Time

Podcast Appearances

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

Yeah, absolutely. So we've been around for 80-plus years as a manufacturing company. We got our start in agriculture, making grain augers and handling products there. But ever since the mid-90s, we got into the dealership side of the business as well as manufacturing. We're the world's largest John Deere construction and forestry dealership.

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

So all of Canada, 56 stores, covers our construction forestry side of the business. And then we extend into Australia and New Zealand as well with dealerships that we run there on that side. We recently, and a few years ago, got into the agricultural dealership side of things, selling John Deere out of the ag stores as well.

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

So all of Canada, 56 stores, covers our construction forestry side of the business. And then we extend into Australia and New Zealand as well with dealerships that we run there on that side. We recently, and a few years ago, got into the agricultural dealership side of things, selling John Deere out of the ag stores as well.

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

So all of Canada, 56 stores, covers our construction forestry side of the business. And then we extend into Australia and New Zealand as well with dealerships that we run there on that side. We recently, and a few years ago, got into the agricultural dealership side of things, selling John Deere out of the ag stores as well.

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

We're also in the Peterbilt truck industry as well with dealerships throughout Canada and New Zealand on that side of it too. So very diverse, just even on the dealership side of it. And then you flip over to my world within manufacturing, lots of ag products that we're here and well known for throughout the US and Canada.

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

We're also in the Peterbilt truck industry as well with dealerships throughout Canada and New Zealand on that side of it too. So very diverse, just even on the dealership side of it. And then you flip over to my world within manufacturing, lots of ag products that we're here and well known for throughout the US and Canada.

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

We're also in the Peterbilt truck industry as well with dealerships throughout Canada and New Zealand on that side of it too. So very diverse, just even on the dealership side of it. And then you flip over to my world within manufacturing, lots of ag products that we're here and well known for throughout the US and Canada.

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

But we also deal with construction attachments for the John Deere machines that we sell through the dealerships and manufacture there. As well as purpose built machines. We do everything from a hydro excavator truck on a Peterbilt chassis to a scrap material handler for scrapyard recycling operations.

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

But we also deal with construction attachments for the John Deere machines that we sell through the dealerships and manufacture there. As well as purpose built machines. We do everything from a hydro excavator truck on a Peterbilt chassis to a scrap material handler for scrapyard recycling operations.

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

But we also deal with construction attachments for the John Deere machines that we sell through the dealerships and manufacture there. As well as purpose built machines. We do everything from a hydro excavator truck on a Peterbilt chassis to a scrap material handler for scrapyard recycling operations.

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

So large John Deere based machines that we work very closely with a value partner like John Deere. and use donor source machines to convert into purpose-built construction, scrap handling, pipe layers in the oil and gas industry. We're kind of all over the board with that, but do a lot of business with very unique customers throughout our dealership side of the business.

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

So large John Deere based machines that we work very closely with a value partner like John Deere. and use donor source machines to convert into purpose-built construction, scrap handling, pipe layers in the oil and gas industry. We're kind of all over the board with that, but do a lot of business with very unique customers throughout our dealership side of the business.

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

So large John Deere based machines that we work very closely with a value partner like John Deere. and use donor source machines to convert into purpose-built construction, scrap handling, pipe layers in the oil and gas industry. We're kind of all over the board with that, but do a lot of business with very unique customers throughout our dealership side of the business.

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

We're always looking for an opportunity to say, where is something that that original manufacturer doesn't provide a solution for our valued customer and how can we get in and close that loop a little bit with something that's very specific and neat for us.

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

We're always looking for an opportunity to say, where is something that that original manufacturer doesn't provide a solution for our valued customer and how can we get in and close that loop a little bit with something that's very specific and neat for us.

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

We're always looking for an opportunity to say, where is something that that original manufacturer doesn't provide a solution for our valued customer and how can we get in and close that loop a little bit with something that's very specific and neat for us.

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

I guess in which industry are we talking?

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

I guess in which industry are we talking?

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

I guess in which industry are we talking?

Farm4Profit Podcast
Revolutionizing Ag Equipment: Behind the Scenes with Strobel, Terraplex, and Brandt

Yeah, I'd say it's primarily attachments with our close relationship selling deer products back in Canada and overseas. So... Again, really unique position. We make a very purpose-built suite of attachment products that suit the Western Canadian market and, well, I should say the entire Canadian market and some of the unique climates and geographies that we operate in up there.