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Lacy Garcia

👤 Person
216 total appearances

Appearances Over Time

Podcast Appearances

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

When people look at me and be like, that's great. That's nice. Good luck. That seems really nice. But I was like, I'm like, no, no, no matter who said no, no matter what door was shut or email at this COVID, right? Like emails not returned, like calls not responded to the massive sort of rejection. I knew like firsthand, I was like, I know that what we're doing works.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

When people look at me and be like, that's great. That's nice. Good luck. That seems really nice. But I was like, I'm like, no, no, no matter who said no, no matter what door was shut or email at this COVID, right? Like emails not returned, like calls not responded to the massive sort of rejection. I knew like firsthand, I was like, I know that what we're doing works.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

Maybe I've got to figure out how to communicate it better, position it better. But I'm like, I know deep down that the solution that we have here actually works. So for my experience as an entrepreneur with all the ups and downs and all the rejection and kind of all the challenges, because the highs are so high, the lows are low. It is lonely. It is challenging. It's wonderful. It's terrible.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

Maybe I've got to figure out how to communicate it better, position it better. But I'm like, I know deep down that the solution that we have here actually works. So for my experience as an entrepreneur with all the ups and downs and all the rejection and kind of all the challenges, because the highs are so high, the lows are low. It is lonely. It is challenging. It's wonderful. It's terrible.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

It's like, all those things. But at the core, I've never doubted the solution. We've certainly made updates, improvements, enhancements to sort of the business model or the delivery method. And you've got to do that, right? You've got to constantly be listening and looking at the data, right?

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

It's like, all those things. But at the core, I've never doubted the solution. We've certainly made updates, improvements, enhancements to sort of the business model or the delivery method. And you've got to do that, right? You've got to constantly be listening and looking at the data, right?

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

And making decisions because if something in your head, the way it translates out to actually how it's coming together, like it doesn't always connect, right? But I definitely think for me, the fact that I knew firsthand that this worked. And we've done a lot of research. We backed that up with our own firsthand market research. And clearly we have all the third party data.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

And making decisions because if something in your head, the way it translates out to actually how it's coming together, like it doesn't always connect, right? But I definitely think for me, the fact that I knew firsthand that this worked. And we've done a lot of research. We backed that up with our own firsthand market research. And clearly we have all the third party data.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

But I think if you can say that you truly are, you're authentic in it. You're passionate about it. You know, you're doing this because you really believe in what you're doing. And that enables you to stay connected to it and push through. But it also enables others to get on board, to see. and want to become part of the solution if they know how much you believe in it.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

But I think if you can say that you truly are, you're authentic in it. You're passionate about it. You know, you're doing this because you really believe in what you're doing. And that enables you to stay connected to it and push through. But it also enables others to get on board, to see. and want to become part of the solution if they know how much you believe in it.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

There are so many, to your point. I think one of the things that really resonates has been the point about the problem, right? And I say solution, but to your point, the business model or the exact way in which we're delivering has had to evolve as the market evolves. And the environment from a customer or from a fundraising perspective, from what's happened in financial services.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

There are so many, to your point. I think one of the things that really resonates has been the point about the problem, right? And I say solution, but to your point, the business model or the exact way in which we're delivering has had to evolve as the market evolves. And the environment from a customer or from a fundraising perspective, from what's happened in financial services.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

So I think what is challenging is that as an entrepreneur, as a founder, as a CEO who is deeply passionate about everything you're doing, you're doing your best to make the right decisions and then you're going all in. You're going all in until you have to not. But you have to go all in and you have to get people on board. I'm always saying, listen, we're going to learn. We're going to try this.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

So I think what is challenging is that as an entrepreneur, as a founder, as a CEO who is deeply passionate about everything you're doing, you're doing your best to make the right decisions and then you're going all in. You're going all in until you have to not. But you have to go all in and you have to get people on board. I'm always saying, listen, we're going to learn. We're going to try this.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

We're going to do it. If it doesn't work, fail fast. We're going to pivot. We're going to take what we learned and we're going to then come with the next solution. But that's hard, right? And that's hard, I think, with other members of the team, with employees, because startups have to continually learn. evolve. They have to continually be nimble. They have to continually pivot.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

We're going to do it. If it doesn't work, fail fast. We're going to pivot. We're going to take what we learned and we're going to then come with the next solution. But that's hard, right? And that's hard, I think, with other members of the team, with employees, because startups have to continually learn. evolve. They have to continually be nimble. They have to continually pivot.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

And that can be very challenging for other people who are really bought into something that you're doing or really want to give it more time or really want to see or really like, we can't. I think that's one of the hardest things is that it is not a straight path necessarily. Sometimes it is. And there are some companies out there, they nailed it right out of the gate.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

And that can be very challenging for other people who are really bought into something that you're doing or really want to give it more time or really want to see or really like, we can't. I think that's one of the hardest things is that it is not a straight path necessarily. Sometimes it is. And there are some companies out there, they nailed it right out of the gate.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

They had the right, there was a a certain technology, something that came out and just revolutionized everything, right? But that is not the majority of the kind of longer term successful company story. And so it is that constant need to evaluate, to update, to pivot, to change directions. And the fact that there is a human element to that, which is really tricky.

Leap Academy with Ilana Golan
How Lacy Garcia Conquered Financial Fear and Transformed Wealth Planning for All | E69

They had the right, there was a a certain technology, something that came out and just revolutionized everything, right? But that is not the majority of the kind of longer term successful company story. And so it is that constant need to evaluate, to update, to pivot, to change directions. And the fact that there is a human element to that, which is really tricky.