Lalit Bize

It was $160 million, which is the size of many IPOs.

Let's go for it.

Right.

So Bizom is the name of the flagship product.

Bizom stands for Business on the Move.

It's a mobile-first cloud solution aimed towards consumer product good companies to digitalize their sales force, their distributors, and their retailers, especially in emerging markets.

In simpler terms, it is a bunch of workflows in the sales processes on their distributions that we digitalize and provide ROI to businesses in terms of efficiency, improving manpower efficiency or improving channel performance or improving product placements, especially targeted towards India and other emerging markets and for consumer product goods companies, which is like FMCG companies, fashion companies and so on.

It's a pure play SaaS model.

So it's a pay-per-use per month and paid in annual or quarterly cycles, yeah.

An average customer for me pays me about $2,000 a month.

Yes, that's right.

That's a big market pushing enterprise.

Yes, absolutely.

So what, what the organizations or the art brands are looking for is in terms of improving the efficiency of that.

So in emerging markets, we end up having a lot of large feet on street workforce.

No, no, no, that's fine.

Yeah, that's a good idea.

So I'm trying to think about a global name on top of my head.

Yeah, PepsiCo is, for example, one of the companies that we work with in India.

So PepsiCo has in India, I don't know, 10,000 odd feet on street sales executives who go in the market.